dummy door knob
Worth a lookShows a fragmented shelf (top 5 take 14% of clicks), but soft demand (-2.3% this quarter) keeps it on the watch list.
Competition
Incredible14%top-5 click share — an open shelf
Brand share
Great46%top-5 brand share — no brand owns this niche
Price range
Great$2.64–$87.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.54avg listing price — sweet spot $15–$100
Market size
Good$368K$368K/yr · 568K searches
Review moat
Okay1,530.1avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
Returns
Bad5.2%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, dummy door knob is a $368K/yr Amazon United States market (568K searches/yr). The top 5 brands hold 46% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
dummy door knob market data
- Units sold / yr
- 20K–25K
- avg 100–250/product
- Revenue / yr
- $351K–$439K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #161
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 81%
- Out of stock
- 0.8%
- Avg brand age
- 54 months
- Avg seller age
- 147 days
Competition & brand share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
62 rising
Sellers
127
Top-5 brand share
46%
Top 20: 83%
Top-5 click share
14%
Top 20: 39%
Open market
48%
- Probrico11%
- Kwikset10%
- KNOBWELL9%
- trust4care8%
- khtumeware8%
- PRIME-LINE6%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -2.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top dummy door knob search terms
- dummy door knob154K/yr
- bifold door knobs72K/yr
- closet knobs46K/yr
- closet door handles35K/yr
- bifold closet door knobs31K/yr
- closet handles29K/yr
- black closet door knobs31K/yr
- knobs for bifold doors26K/yr
- closet knobs for bifold doors27K/yr
- passage door knobs interior6K/yr
Top dummy door knob products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ravinte 10 Pack Cabinet Knobs Black Kitchen Cabinet Knobs Round Dresser Drawer Pulls Closet Door Pulls 1-1/5 Inch
Ravinte$12.664.6★1,463 rev

Goldenwarm 5 Pack Matte Black Cabinet Knobs for Kitchen Hardware Handles Round Dresser Drawer Knob for Closet Bifold Modern Cabinets Pulls 1.27 Inch
Goldenwarm$11.354.7★2,586 rev

trust4care 4-Pack Matt Black Large Bifold Closet Door Knobs with Wide Base Zinc Round Kitchen Cabinet Wardrobe Dresser Dummy Pull Knobs 1-1/2 Inch Furniture Sideboard Drawer Handles
trust4care$16.804.8★342 rev

Prime-Line N 7439 Bi-Fold Door Knob Wide Base Large Diameter Door Knob For Easy Gripping Replace Old or Unsightly Knobs 1-11/16 in. Outside Diameter Diecast Classic White Finish (Single Pack)
PRIME-LINE$8.144.5★2,331 rev

Kwikset Casey Dummy Door Handle Single Sided Lever for Closets French Double Doors and Pantry Matte Black Non-Turning Reversible Interior Push/Pull Lever with Microban Protection (1 count)
Kwikset$10.944.7★627 rev
Newest
by launch date
Xyembu 2 Pcs Black Bifold Closet Door Knobs Cabinet and Drawer Knobs Round Matte Black Dresser Drawer Knob Cabinet Hardware Pulls with Screws Furniture Handles for Cabinets Bifold Door Dressers
Xyembu$7.678 rev

khtumeware 4 Pack Black Cabinet knobs Solid Heavy-Duty Bifold Closet Door Knobs Door Drawer Handles for Dresser Drawers Bi-Fold Door Knob
khtumeware$15.3827 rev

newliplace 2 Pack Single Sided Old Style Dummy Door Knobs Interior Vintage Antique Brass Long Plate Dummy Door Handles
newliplace$19.61215 rev

khtumeware 2 Pack 2.5 Inch Oil Rubbed Bronze Cabinet knobs with Backplate Vintage Backplate for Cabinet knobs and Drawer knobs Bi-Fold Door Knobs
khtumeware$11.74126 rev

khtumeware 2 Pack 1-1/2 Inch Matte Black Cabinet Knobs with Vintage Backplate - for Drawers Cabinets & Bi-Fold Doors
khtumeware$9.6683 rev
Trending
90-day click momentum
newliplace 2 Pack Single Sided Old Style Dummy Door Knobs Interior Vintage Antique Brass Long Plate Dummy Door Handles
newliplace$19.614.4★

Copper Creek Colonial Passage Interior Door Knob ANSI Grade-3 Certified Modern Heavy Duty Handle Easy Install and Reversible for Bedroom Bathroom and Closets Satin Stainless (1 Pack)
Copper Creek$10.334.6★

khtumeware 2 Pack 2.5 Inch Oil Rubbed Bronze Cabinet knobs with Backplate Vintage Backplate for Cabinet knobs and Drawer knobs Bi-Fold Door Knobs
khtumeware$11.744.7★

khtumeware 4 Pack Black Cabinet knobs Solid Heavy-Duty Bifold Closet Door Knobs Door Drawer Handles for Dresser Drawers Bi-Fold Door Knob
khtumeware$15.384.5★

Xyembu 2 Pcs Black Bifold Closet Door Knobs Cabinet and Drawer Knobs Round Matte Black Dresser Drawer Knob Cabinet Hardware Pulls with Screws Furniture Handles for Cabinets Bifold Door Dressers
Xyembu$7.674.6★
What buyers say about dummy door knob
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“Easy to put together”
“Great deal”
“As described”
“Fits well”
“very well built”
“Very stable”
“Easy to use”
“These feel heavy duty in the hand”
“The color is so pretty”
What buyers complain about
“Large”
“Bad quality”
“Terrible to install”
“the latch part doesn't turn”
“Break easily”
“Feels and looks expensive”
“These things are dollar store material”
“a little flimsy”
“It seemed like it had been used”
“misses parts in box”
Top return reasons
Common questions
- Is dummy door knob profitable to sell on Amazon United States?
- The niche generates $368K/yr across 173 tracked products. 9 of 27 products launched in the last 360 days are still selling. 90-day search growth is -2.3%. Flapen's verdict: Worth a look (55/100).
- How competitive is the dummy door knob niche?
- 62 brands and 127 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 46% of demand.
- What do buyers complain about in dummy door knob?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 5.2% — above our launch gate.
- When does demand for dummy door knob peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the dummy door knob niche?
- Listings span $2.64–$87.48; the average listing price is $17.54 (sweet spot $15–$100). The average incumbent carries 1,530 reviews — the moat a new listing must climb.