Drop Cloth

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+8.6%

Conversion, latest week

9.7%

Market size, estimated

$2.0Ma year

Peak month

October1.4× the quietest month

Top search term

drop cloth292K searches a year

Listings sell for $18.60 on average, from $2.67 to $42.17. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At $18.60 that is $56K to $74K a year per listing.

Average price

$18.60inside the $15 to $100 sweet spot

Price range

$2.67–$42.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

3,000–4,000

Revenue per listing a year

$56K–$74K

Returns

2.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #70 within Painting Supplies & Tools. It carries 2,376 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#70in Painting Supplies & Tools

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

2,376per listing

Listings tracked

33

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months