Drill Index

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $461K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

-7.1%

Conversion, latest week

3.5%

Market size, estimated

$461Ka year

Peak month

December1.9× the quietest month

Top search term

drill index44K searches a year

Listings sell for $88.93 on average, from $7.26 to $306.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $88.93 that is $9K to $22K a year per listing.

Average price

$88.93inside the $15 to $100 sweet spot

Price range

$7.26–$306.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$9K–$22K

Returns

1.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #299 within Power Drill Parts & Accessories. It carries 2,365 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

88%

Out of stock, average day

1.1%

Average rank

#299in Power Drill Parts & Accessories

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

2,365per listing

Listings tracked

40

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

68 months