Is Drill Bits for Hardened Steel profitable to sell on Amazon United States?

Flapen scores Drill Bits for Hardened Steel 58 out of 100 on Amazon United States, a Maybe. Shoppers spend $102K a year across 61 tracked products. Amazon counts 6 of the 11 products launched in the last year as successful launches. Search demand grew -2.3% in the last 90 days.

How competitive is the Drill Bits for Hardened Steel niche on Amazon United States?

47 brands and 131 sellers compete in Drill Bits for Hardened Steel on Amazon United States. The top 5 Drill Bits for Hardened Steel products take 27% of clicks, and the top 5 brands take 42%.

What do buyers complain about in Drill Bits for Hardened Steel?

Drill Bits for Hardened Steel buyers on Amazon United States complain most about Quality-Overall, Durability, and Sharpness. Returns run at 1.3% of orders.

When does demand for Drill Bits for Hardened Steel peak?

Search demand for Drill Bits for Hardened Steel on Amazon United States is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Drill Bits for Hardened Steel niche?

Drill Bits for Hardened Steel sells for $31.19 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.91 to $192.99. The average product has 2,654 reviews, the count a new listing must catch up to.

Drill Bits for Hardened Steel

Maybe

Products sell for $31.19 on average, inside the sweet spot. But demand is soft, at -2.3% this quarter, so Drill Bits for Hardened Steel is a Maybe.

Filters No Dominant Brand

Flapen Score: 58
58 / 100Top 12% of 9,536 Tools & Home Improvement niches · +10 vs the category median of 48
Market size: $102K/yr97K searches / yr
90-day growth: -2.3%search demand this quarter
Competition: 27%top-5 click share · 47 brands · 131 sellers

Flapen Score

Drill Bits for Hardened Steel against its category

The dotted line is the Tools & Home Improvement average. Past it, Drill Bits for Hardened Steel is stronger. Inside it, weaker.

58Maybe

This niche Category average

See the method

Market

The Drill Bits for Hardened Steel market on Amazon at a glance

Shoppers on Amazon United States searched for Drill Bits for Hardened Steel 97K times last year and spent an estimated $102K. The top 5 brands take 42% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months: 97K
Growth, 90 days vs prior 90: -2.3%
Conversion, latest week: 3.4%
Market size, estimated: $102Ka year
Peak month: October1.5× the quietest month
Top search term: wood drill bit21K searches a year

02 · Price

A sale here is worth $31.19.

Listings sell for $31.19 on average, from $5.91 to $192.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $31.19 that is $0 to $3K a year per listing.

Average price: $31.19inside the $15 to $100 sweet spot
Price range: $5.91–$192.99
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #56 within Power Drill Parts & Accessories. It carries 2,654 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings: 87%
Prime listings: 100%
Out of stock, average day: 0.5%
Average rank: #56in Power Drill Parts & Accessories
Average rating: 4.40 starsAmazon United States average 4.42 stars
Average reviews: 2,654per listing
Listings tracked: 61

04 · Newcomers

Amazon counts 6 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months: 11
Successful launches: 6Amazon's first-year sales bar
Average brand age: 50 months

Products