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Dremel Router Bit Set

Fail

Demand is soft, at -8.5% this quarter, so Dremel Router Bit Set is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$112K/yr119K searches / yr
90-day growth
-8.5%search demand this quarter
Competition
63%top-5 click share · 13 brands · 47 sellers

Flapen Score

Dremel Router Bit Set against its category

The dotted line is the Tools & Home Improvement average. Past it, Dremel Router Bit Set is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dremel Router Bit Set market on Amazon at a glance

Shoppers on Amazon United States searched for Dremel Router Bit Set 119K times last year and spent an estimated $112K. The top 5 brands take 85% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.

01 · Demand

5.8% of searches ended in a purchase last week.

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months
119K
Growth, 90 days vs prior 90
-8.5%
Conversion, latest week
5.8%
Market size, estimated
$112Ka year
Peak month
January1.5× the quietest month
Top search term
dremel router bits42K searches a year

02 · Price

A sale here is worth $16.35.

Listings sell for $16.35 on average, from $6.77 to $45.34. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $16.35 that is $4K to $8K a year per listing.

Average price
$16.35inside the $15 to $100 sweet spot
Price range
$6.77–$45.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #117 within Power Rotary Tool Parts & Accessories. It carries 1,319 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#117in Power Rotary Tool Parts & Accessories
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
1,319per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Dremel Router Bit Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$11K$22K$34K$45K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

47

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

13%

  • Dremel55%
  • HomeSoGood11%
  • shengbenhao9%
  • DKIBBITH6%
  • Wolfride4%
  • Lukcase3%
  • Open — no brand owns it (7 brands, 13%)

Demand

Dremel Router Bit Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Dremel Router Bit Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dremel router bits42K/yr
  • dremel router19K/yr
  • dremel router attachment kit18K/yr
  • dremel router attachment6K/yr
  • dremel router bit6K/yr
  • dremel plunge router attachment6K/yr
  • 1/8 shank router bits5K/yr
  • dremel routing bits3K/yr
  • dremel plunge router3K/yr
  • dremel router base5K/yr

Reviews and returns

What reviews say buyers love and hate about Dremel Router Bit Set

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
20%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Don't fit”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dremel Router Bit Set questions

Answered from the same tracked data.