Drawer Pulls with Backplate
FailReturns run at 10.8% of orders, so Drawer Pulls with Backplate is a Fail.
- Flapen Score
- 42 / 100Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 4842
- Market size
- $59K/yr280K searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 11%top-5 click share · 40 brands · 55 sellers
Flapen Score
Drawer Pulls with Backplate against its category
The dotted line is the Tools & Home Improvement average. Past it, Drawer Pulls with Backplate is stronger. Inside it, weaker.
Market
The Drawer Pulls with Backplate market on Amazon at a glance
Shoppers on Amazon United States searched for Drawer Pulls with Backplate 280K times last year and spent an estimated $59K. The top 5 brands take 74% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 280K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 280K
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $59Ka year
- Top search term
- cabinet knobs with backplate35K searches a year
02 · Price
A sale here is worth $27.85.
Listings sell for $27.85 on average, from $5.03 to $58.17. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $27.85 that is $0 to $3K a year per listing.
- Average price
- $27.85inside the $15 to $100 sweet spot
- Price range
- $5.03–$58.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 10.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #830 within Cabinet Hardware. It carries 60 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 99%
- Out of stock, average day
- 2.7%
- Average rank
- #830in Cabinet Hardware
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 60per listing
- Listings tracked
- 207
04 · Newcomers
Amazon counts 0 of last year's 54 launches as successful.
54 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 54
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Drawer Pulls with Backplate products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
khtumeware 10 Pack 1-1/4 inch Backplate for Cabinet Knobs Champagne Bronze Drawer Knobs Satin Brass Cabinet Hardware Vintage Knobs with Backplate
- Price
- $37.65
- Rating
- 4.6/5
- Reviews
- 151
- Age
- 1y ago

khtumeware 5 Pack 6 Inch152 mm Center to Center Champagne Bronze Cabinet Pull Backplate with Base Plate Zinc Solid Satin Brass Kitchen Cabinet Handles Drawer Pulls Cabinet Hardware
- Price
- $42.93
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 2y ago

Goo-Ki Antique Brass Zinc Alloy Cabinet Knob with Backplate - Single Hole Center Cabinet Pull Hardware for Bedroom Kitchen 6 Pack8611-G013
- Price
- $36.50
- Rating
- 4.4/5
- Reviews
- 111
- Age
- 2y ago

khtumeware 10 Pack 1-1/4 inch Backplate for Cabinet Knobs Antique Brass Drawer Knobs Cabinet Hardware Vintage Aged Knobs with Backplate
- Price
- $37.08
- Rating
- 4.6/5
- Reviews
- 151
- Age
- 1y ago

khtumeware 10-Pack Heavy Duty Solid Backplate for Cabinet Knobs Brushed Brass Drawer Knobs with Backplate Suitable for Dresser and Kitchen Cabinet Hardware.
- Price
- $36.92
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
Trending
90-day click momentum
SAILING 10 Pack Cabinet Knobs- Champagne Bronze Single Hole Square Base Plate Drawer Handles Cabinet Handles Kitchen Bedroom Dresser Drawer Handles
- Price
- $47.98
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

khtumeware 4 Pack Antique Brass Cabinet knobs Solid Heavy-Duty Vintage Retro Mushroom Drawer Knobs with Backplate Door Drawer Handles for Dresser Drawers Bi-Fold Door Knob
- Price
- $9.78
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 7mo ago

khtumeware 10 Pack 2.5 Inch Champagne Bronze Cabinet knobs with Backplate Vintage Backplate for Cabinet knobs and Drawer knobs Bi-Fold Door Knobs
- Price
- $38.01
- Rating
- 4.7/5
- Reviews
- 126
- Age
- 1y ago

khtumeware 5 Pack 5 Inch Hole Center Brushed Brass Cabinet Pull with Backplate Solid Heavy-Duty Handles with Base Plate Cabinet Pulls for Drawer Sliding Door Charcuterie Board
- Price
- $37.26
- Rating
- 4.4/5
- Reviews
- 36
- Age
- 9mo ago

khtumeware 5 Pack 4 Square Backplate 3 76mm Center-Center Matte Black Backplate for Pulls
- Price
- $14.31
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 1y ago
Newest
by launch date
khtumeware 4 Pack Antique Brass Cabinet knobs Solid Heavy-Duty Vintage Retro Mushroom Drawer Knobs with Backplate Door Drawer Handles for Dresser Drawers Bi-Fold Door Knob
- Price
- $9.78
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 7mo ago

khtumeware 5 Pack 5 Inch Hole Center Brushed Brass Cabinet Pull with Backplate Solid Heavy-Duty Handles with Base Plate Cabinet Pulls for Drawer Sliding Door Charcuterie Board
- Price
- $37.26
- Rating
- 4.4/5
- Reviews
- 36
- Age
- 9mo ago

SAILING 10 Pack Cabinet Knobs- Champagne Bronze Single Hole Square Base Plate Drawer Handles Cabinet Handles Kitchen Bedroom Dresser Drawer Handles
- Price
- $47.98
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

khtumeware 10-Pack Heavy Duty Solid Backplate for Cabinet Knobs Brushed Brass Drawer Knobs with Backplate Suitable for Dresser and Kitchen Cabinet Hardware.
- Price
- $36.92
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago

khtumeware 10 Pack 2.5 Inch Champagne Bronze Cabinet knobs with Backplate Vintage Backplate for Cabinet knobs and Drawer knobs Bi-Fold Door Knobs
- Price
- $38.01
- Rating
- 4.7/5
- Reviews
- 126
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 11% of clicks. An open shelf where new products get seen.
Brands
40 falling
Sellers
55
Top-5 brand share
74%
Top 20: 94%
Top-5 click share
11%
Top 20: 31%
Open market
24%
- khtumeware49%
- Goo-Ki17%
- Deuschwer3%
- trust4care2%
- Tiazzaus2%
- Yanxia2%
Demand
Drawer Pulls with Backplate search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8× · 9 of 12 months tracked
Search terms
Top Drawer Pulls with Backplate search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cabinet knobs with backplate35K/yr
- drawer pulls with backplate28K/yr
- cabinet pulls with backplate26K/yr
- backplate for cabinet knobs20K/yr
- cabinet knob backplate22K/yr
- knob backplate22K/yr
- knobs with backplate15K/yr
- knob with backplate14K/yr
- cabinet knob with backplate14K/yr
- back plates for cabinet knobs10K/yr
Reviews and returns
What reviews say buyers love and hate about Drawer Pulls with Backplate
We read the reviews and the return reasons for every product selling here.
“Really small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Drawer Pulls with Backplate questions
Answered from the same tracked data.









