Is drain plug filter profitable to sell on Amazon United States?

The niche generates $71K/yr across 10 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (35/100).

How competitive is the drain plug filter niche?

9 brands and 18 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in drain plug filter?

Top complaints mined from reviews: Drainage, Size-Overall, Functionality-Overall. The return rate is 4.0%.

When does demand for drain plug filter peak?

Demand peaks in Feb–Mar–Oct–Nov; the busiest month runs 14.4× the quietest.

What does it cost to enter the drain plug filter niche?

Listings span $8.61–$15.85; the average listing price is $11.98 (sweet spot $15–$100). The average incumbent carries 2,786 reviews — the moat a new listing must climb.

drain plug filter

Skip it

Prices mostly outside the sweet spot ($8.61–$15.85) — this niche doesn't clear our bar today.

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Avg price

Good$11.98

avg listing price — sweet spot $15–$100

Review moat

Okay2,785.5

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Growth

Bad-6.5%

90-day search growth — must beat 0% to launch

Market size

Bad$71K

$71K/yr · 107K searches

Competition

Bad84%

top-5 click share — a locked-up shelf

Price range

Bad$8.61–$15.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, drain plug filter is a $71K/yr Amazon United States market (107K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Feb–Mar–Oct–Nov. Verdict: Skip it — 35/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

drain plug filter market data

Units sold / yr: 8K–10K; avg 750–1,000/product
Revenue / yr: $96K–$120K; units × avg price
Conversion rate: 5.5%
Avg BSR: #84
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 16.8%
Avg brand age: 36 months
Avg seller age: 178 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

TopmeiUP31%
HFMZYWA17%
Vodolo14%
Hibbent13%
cocog12%
PixTok5%
Open — no brand owns it (3 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 90 weeks — -6.5% search growth over the last 90 days.

Peak months: Feb, Mar, Oct, Nov · busiest ÷ quietest = 14.4×

Open Trend

Top drain plug filter search terms

stainless steel floor drain filter43K/yr -1.8%6.3% conv.
stainless steel drain filter15K/yr -16.0%7.1% conv.
stainless steel floor drain filter bathroom sink10K/yr -10.5%7.8% conv.
floor drain filter11K/yr +8.4%3.5% conv.
stainless steel floor drain4K/yr +17.0%5.2% conv.
drain plug filter9K/yr +4.3%1.2% conv.
drain plug filter for bathroom sink2K/yr -17.9%1.3% conv.
floor drain filter for sink700/yr -3.3%12.3% conv.
no clog drain catcher13K/yr -70.1%2.5% conv.
composition sink stopper130/yr +0.0%0.0% conv.

All search terms

Top drain plug filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Bathroom Sink Drain Strainer (2PCS) Pop-up Sink Drain Strainer with Removable Stainless Steel Strainer Basket Hair Catcher Bathroom Sink Strainer for Bathroom Sink Stopper Replacement

TopmeiUP$13.014.1★8,271 rev

2PCS Bathroom Sink Stopper Strainer Pop-Up Bathroom Sink Drain Strainer with Removable Stainless Steel Hair Catcher Basket Universal Fit for US Bathroom Sinks Bathtubs Showers & Floor Drains

HFMZYWA$15.473.9★1,801 rev

Vodolo 3 in 1 Sink Drain Strainer with Hair Catcher 2PCS Stainless Steel Popup Sink Stopper with Basket for Bathroom Kitchen Shower Pop-up Bounce Core Floor Basin Drain Filter Replacement Sink Plug

Vodolo$9.363.8★972 rev

Bathroom Sink Drain Strainer Pop Up Sink Drain Filter with Removable Stainless Steel Filter Basket Hair Catcher Bathroom Sink Drain Stopper for Us Bathroom Sink Stopper Replacement (2pcs)

cocog$14.794.0★3,319 rev

Hibbent Upgraded 3 in 1 Bathroom Sink Drain Strainer Universal Pop Up Stopper with Removable Stainless Steel Filter Basket Hair Catcher Sink Plug for 1.1~2.36 Basin Brass Bullet Core Chrome

Hibbent$8.684.3★7,769 rev

Newest

by launch date

2PCS Bathroom Sink Stopper Hair Catcher Pop Up Sink Drain Stopper with Strainer & Filter Universal Drain Plug for Sink Drain & Replacement Sink Drain Cover with Basket for Bathroom Stopper

PixTok$10.17342 rev

4mo ago

Hibbent 2 Pack Universal Bathroom Sink Drain Strainer 3 in 1 Pop Up Stopper with Removable Stainless Steel Filter Basket Brass Bullet Core Hair Catcher Sink Plug for 1.1~2.36 Hole Chrome

Hibbent$14.22228 rev

5mo ago

Bathroom Sink Drain Strainer Universal Pop-Up Sink Stopper Hair Catcher Anti-Clog Stainless Steel Drain Filter Basket Removable Sink Drain for Bathroom Sink Stopper

Mengine$9.59515 rev

1y ago

Hibbent Upgraded 3 in 1 Bathroom Sink Drain Strainer Universal Pop Up Stopper with Removable Stainless Steel Filter Basket Hair Catcher Sink Plug for 1.1~2.36 Basin Brass Bullet Core Chrome

Hibbent$8.687,769 rev

1y ago

Vakabiu 2024 New Pop Up Bathroom Sink Drain Strainer Hair Catcher Sink Drain Stopper with Removable Stainless Steel Filter Basket for US Bathroom Sink Stopper Replacement (2PCS)

Vakabiu$15.852,881 rev

2y ago

What buyers say about drain plug filter

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation14%

“easy to assemble”

Size-Overall14%

“Awesome fit”

Quality-Overall12%

“Excellent Product”

Advertised Vs Actual Product8%

“Exactly as described”

Ease Of Use8%

“Ease of use”

Efficiency7%

“Works Great”

Ease Of Cleaning7%

“Easy clean”

Value For Money5%

“Worth the money”

Design-Overall3%

“Clever design”

Leak-Proof1%

“they sealed nicely”

What buyers complain about

Drainage29%

“slow drain”

Size-Overall9%

“Too long”

Functionality-Overall7%

“Did not work”

Ease Of Cleaning7%

“Its messy to clean”

Jamming/Clogging6%

“Clogged”

Quality-Overall4%

“are cheaply made”

Water Resistance3%

“They did NOT hold water”

Durability2%

“Start falling apart”

Advertised Vs Actual Product2%

“The pictures are misleading”

Design-Overall2%

“Weird design”

Top return reasons

Size-Overall54%

Drainage19%

Functionality-Overall6%

Advertised Vs Actual Product4%

Compatibility-Overall4%

Water Resistance2%

Defective Material/Parts2%

Color2%

Quality-Overall1%

Assembly/Installation1%

Common questions

Is drain plug filter profitable to sell on Amazon United States?: The niche generates $71K/yr across 10 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (35/100).
How competitive is the drain plug filter niche?: 9 brands and 18 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in drain plug filter?: Top complaints mined from reviews: Drainage, Size-Overall, Functionality-Overall. The return rate is 4.0%.
When does demand for drain plug filter peak?: Demand peaks in Feb–Mar–Oct–Nov; the busiest month runs 14.4× the quietest.
What does it cost to enter the drain plug filter niche?: Listings span $8.61–$15.85; the average listing price is $11.98 (sweet spot $15–$100). The average incumbent carries 2,786 reviews — the moat a new listing must climb.