Is Dr Pepper Sign profitable to sell on Amazon United States?

Flapen scores Dr Pepper Sign 48 out of 100 on Amazon United States, a Fail. Shoppers spend $41K a year across 21 tracked products. Amazon counts 1 of the 6 products launched in the last year as successful launches. Search demand grew -12.9% in the last 90 days.

How competitive is the Dr Pepper Sign niche on Amazon United States?

20 brands and 27 sellers compete in Dr Pepper Sign on Amazon United States. The top 5 Dr Pepper Sign products take 58% of clicks, and the top 5 brands take 58%.

What do buyers complain about in Dr Pepper Sign?

Dr Pepper Sign buyers on Amazon United States complain most about Smell, Size-Overall, and Advertised Vs Actual Product. Returns run at 0.9% of orders.

What does it cost to enter the Dr Pepper Sign niche?

Dr Pepper Sign sells for $34.06 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $8.98 to $164.52. The average product has 239 reviews, the count a new listing must catch up to.

Dr Pepper Sign

Fail

Shoppers spend only $41K a year here, so Dr Pepper Sign is a Fail.

Flapen Score: 48
48 / 100Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size: $41K/yr29K searches / yr
90-day growth: -12.9%search demand this quarter
Competition: 58%top-5 click share · 20 brands · 27 sellers

Flapen Score

Dr Pepper Sign against its category

The dotted line is the Tools & Home Improvement average. Past it, Dr Pepper Sign is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Dr Pepper Sign market on Amazon at a glance

Shoppers on Amazon United States searched for Dr Pepper Sign 29K times last year and spent an estimated $41K. The top 5 brands take 58% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months: 29K
Growth, 90 days vs prior 90: -12.9%
Conversion, latest week: 4.1%
Market size, estimated: $41Ka year
Top search term: dr pepper sign16K searches a year

02 · Price

A sale here is worth $34.06.

Listings sell for $34.06 on average, from $8.98 to $164.52. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $34.06 that is $0 to $3K a year per listing.

Average price: $34.06inside the $15 to $100 sweet spot
Price range: $8.98–$164.52
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 1K–1K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4,633 within Novelty Lighting. It carries 239 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings: 86%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #4,633in Novelty Lighting
Average rating: 4.57 starsAmazon United States average 4.42 stars
Average reviews: 239per listing
Listings tracked: 21

04 · Newcomers

Amazon counts 1 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 6
Successful launches: 1Amazon's first-year sales bar
Average brand age: 31 months

Products