Double Outlet Plug

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

-2.5%

Conversion, latest week

10.1%

Market size, estimated

$176Ka year

Peak month

December1.9× the quietest month

Top search term

trond16K searches a year

Listings sell for $12.55 on average, from $3.85 to $26.46. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $12.55 that is $3K to $6K a year per listing.

Average price

$12.55under the $15 to $100 sweet spot

Price range

$3.85–$26.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

1.5%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #50 within Cords, Adapters & Multi-Outlets. It carries 6,749 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#50in Cords, Adapters & Multi-Outlets

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

6,749per listing

Listings tracked

39

4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

51 months