Doorbell Chime
FailThe top 5 brands take 100% of clicks, so Doorbell Chime is a Fail.
- Flapen Score
- 41 / 100Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 4841
- Market size
- $864K/yr961K searches / yr
- 90-day growth
- -1.8%search demand this quarter
- Competition
- 84%top-5 click share · 5 brands · 44 sellers
Flapen Score
Doorbell Chime against its category
The dotted line is the Tools & Home Improvement average. Past it, Doorbell Chime is stronger. Inside it, weaker.
Market
The Doorbell Chime market on Amazon at a glance
Shoppers on Amazon United States searched for Doorbell Chime 961K times last year and spent an estimated $864K. All 5 brands take every click. Flapen scores it 41 out of 100, a Fail.
01 · Demand
4.3% of searches ended in a purchase last week.
Shoppers searched for this 961K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $864K a year.
- Searches, last 12 months
- 961K
- Growth, 90 days vs prior 90
- -1.8%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $864Ka year
- Peak month
- January1.2× the quietest month
- Top search term
- doorbell chime287K searches a year
02 · Price
A sale here is worth $20.67.
Listings sell for $20.67 on average, from $8.74 to $52.17. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $20.67 that is $52K to $62K a year per listing.
- Average price
- $20.67inside the $15 to $100 sweet spot
- Price range
- $8.74–$52.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $52K–$62K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #22 within Door Chimes & Bells. It carries 5,949 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #22in Door Chimes & Bells
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 5,949per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Doorbell Chime products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Newhouse Hardware CHM2 Door Chime White
- Price
- $11.60
- Rating
- 4.4/5
- Reviews
- 4,041
- Age
- 7y ago

Newhouse Hardware White 2-Note Wired Mechanical Door Bell Chime CHM1
- Price
- $12.87
- Rating
- 4.4/5
- Reviews
- 10,997
- Age
- 10y ago

Newhouse Hardware CHM3D Door Chime White
- Price
- $25.44
- Rating
- 4.2/5
- Reviews
- 2,108
- Age
- 7y ago

Heath Zenith White Plastic Wired Mechanical Doorbell Chime
- Price
- $15.81
- Rating
- 4.5/5
- Reviews
- 1,227
- Age
- 19y ago

Newhouse Hardware Hardwired Chime Kit with 16-Volt/30VA Transformer and Surface-Mount White Button
- Price
- $22.54
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 2y ago
Trending
90-day click momentum
Arlo Video Doorbell 2K (2nd Gen Latest Release) Wireless or Wired Package Detection Person & Vehicle Recognition 1-Month Secure Plan 2-Way Audio Night Vision Head to Toe Video View
- Price
- $52.17
- Rating
- 4.2/5
- Reviews
- 1,624
- Age
- 2y ago

Newhouse Hardware Hardwired Chime Kit with 16-Volt/30VA Transformer and Surface-Mount White Button
- Price
- $22.54
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 2y ago

FOVKSUC Wireless Doorbell Waterproof Door Bell with 60 Chimes 5 Volume Levels & 2 Mute Modes Loud Doorbells Wireless for Home Classroom Office (1 Receiver & 1 Button Black American Plug)
- Price
- $8.74
- Rating
- 4.7/5
- Reviews
- 2,854
- Age
- 2y ago

SECRUI Wireless Doorbell Easy installation Waterproof Adjustable Volume 58 Chimes Colorful LED 1000Ft Range M520+F55 Black
- Price
- $15.88
- Rating
- 4.7/5
- Reviews
- 35,243
- Age
- 7y ago

Newhouse Hardware CHIMEBASE2 Door Bell Chime Mechanism Assembly Fits Most Nutone Models 6.75 L x 4.75 W x 1.75 H Black
- Price
- $19.02
- Rating
- 4.4/5
- Reviews
- 819
- Age
- 5y ago
Newest
by launch date
Newhouse Hardware Hardwired Chime Kit with 16-Volt/30VA Transformer and Surface-Mount White Button
- Price
- $22.54
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 2y ago

Arlo Video Doorbell 2K (2nd Gen Latest Release) Wireless or Wired Package Detection Person & Vehicle Recognition 1-Month Secure Plan 2-Way Audio Night Vision Head to Toe Video View
- Price
- $52.17
- Rating
- 4.2/5
- Reviews
- 1,624
- Age
- 2y ago

FOVKSUC Wireless Doorbell Waterproof Door Bell with 60 Chimes 5 Volume Levels & 2 Mute Modes Loud Doorbells Wireless for Home Classroom Office (1 Receiver & 1 Button Black American Plug)
- Price
- $8.74
- Rating
- 4.7/5
- Reviews
- 2,854
- Age
- 2y ago

Newhouse Hardware Two Note Wired Door Bell Chime Kit w/Transformer & Surface Mount Lighted Push Button 16VAC/10 VA White
- Price
- $22.58
- Rating
- 4.3/5
- Reviews
- 289
- Age
- 3y ago

Newhouse Hardware CHIMEBASE2 Door Bell Chime Mechanism Assembly Fits Most Nutone Models 6.75 L x 4.75 W x 1.75 H Black
- Price
- $19.02
- Rating
- 4.4/5
- Reviews
- 819
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
44
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Newhouse Hardware83%
- Heath Zenith7%
- Arlo4%
- SECRUI4%
- FOVKSUC2%
- Open — no brand owns it (0%)
Demand
Doorbell Chime search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Doorbell Chime search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- doorbell chime287K/yr
- door bell chime box139K/yr
- wired doorbell105K/yr
- wired doorbell chime62K/yr
- doorbell chime wired61K/yr
- door bell chime54K/yr
- doorbell wired46K/yr
- door bell with wire19K/yr
- doorbell chime box25K/yr
- door bell wired20K/yr
Reviews and returns
What reviews say buyers love and hate about Doorbell Chime
We read the reviews and the return reasons for every product selling here.
“Started with a buzzing noise”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Doorbell Chime questions
Answered from the same tracked data.









