Skip to content

Door Lock Replacement Parts

Fail

Demand is soft, at -4.4% this quarter, so Door Lock Replacement Parts is a Fail.

Flapen Score
37
37 / 100
Ranks 8,329 of 9,536 Tools & Home Improvement niches · −11 vs the category median of 48
Market size
$113K/yr206K searches / yr
90-day growth
-4.4%search demand this quarter
Competition
63%top-5 click share · 10 brands · 61 sellers

Flapen Score

Door Lock Replacement Parts against its category

The dotted line is the Tools & Home Improvement average. Past it, Door Lock Replacement Parts is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Door Lock Replacement Parts market on Amazon at a glance

Shoppers on Amazon United States searched for Door Lock Replacement Parts 206K times last year and spent an estimated $113K. The top 5 brands take 91% of clicks. Demand peaks in Nov. Flapen scores it 37 out of 100, a Fail.

01 · Demand

3.6% of searches ended in a purchase last week.

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
206K
Growth, 90 days vs prior 90
-4.4%
Conversion, latest week
3.6%
Market size, estimated
$113Ka year
Peak month
November1.7× the quietest month
Top search term
door lock replacement parts41K searches a year

02 · Price

A sale here is worth $15.14.

Listings sell for $15.14 on average, from $7.07 to $23.43. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $15.14 that is $4K to $8K a year per listing.

Average price
$15.14inside the $15 to $100 sweet spot
Price range
$7.07–$23.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #204 within Door Hardware & Locks. It carries 310 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
95%
Out of stock, average day
1.3%
Average rank
#204in Door Hardware & Locks
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
310per listing
Listings tracked
19

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Door Lock Replacement Parts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$11K$23K$34K$45K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

61

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

6%

  • SCHLAGE40%
  • Kwikset37%
  • Design House5%
  • Schlage Lock Company5%
  • Generic4%
  • Aesytava3%
  • Open — no brand owns it (4 brands, 6%)

Demand

Door Lock Replacement Parts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Black Friday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Door Lock Replacement Parts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • door lock replacement parts41K/yr
  • schlage replacement parts23K/yr
  • kwikset replacement parts22K/yr
  • schlage latch8K/yr
  • kwikset latch replacement9K/yr
  • kwikset door latch8K/yr
  • door latch replacement8K/yr
  • schlage parts9K/yr
  • kwikset 6wal9K/yr
  • door knob parts8K/yr

Reviews and returns

What reviews say buyers love and hate about Door Lock Replacement Parts

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Locking Mechanism”
5.5%of orders come back
“The latch itself is not put together straight which could lead to excess wear over time. see pic”
A buyer, on “Locking Mechanism”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Door Lock Replacement Parts questions

Answered from the same tracked data.