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43

door jam

Skip it

A deep review moat (7,480 avg reviews) — this niche doesn't clear our bar today.

Market size 24Growth 26Conversion 67Competition 37Returns 50Price range 66Avg price 81Brand share 58Review moat 23Quality gap 43

Avg price

Great$17.20

avg listing price — sweet spot $15–$100

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Price range

Good$4.49–$35.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Returns

Good3.0%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+0.6%

90-day search growth — must beat 0% to launch

Market size

Bad$94K

$94K/yr · 91K searches

Review moat

Bad7,479.95

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, door jam is a $94K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 43/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

door jam market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
$86K–$103K
units × avg price
Conversion rate
6.0%
Avg BSR
#34
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
0.0%
Avg brand age
43 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

27

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

63%

Top 20: 99%

Open market

24%

  • AceMining27%
  • suspension dudes15%
  • Rerishom11%
  • JZWBLILY11%
  • MCSDFN6%
  • SECURITYMAN6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.6% search growth over the last 90 days.
2K2KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top door jam products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$9K20%$19K30%$28K40%$38K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about door jam

What buyers praise and complain about, mined from review topics.

What buyers love

Security14%

“Good security”

Quality-Overall12%

“The build quality is excellent”

Locking Mechanism9%

“stays in place without any issues”

Advertised Vs Actual Product8%

“As described”

Strength8%

“Very sturdy and easy to set up”

Ease Of Use7%

“Ease of use”

Efficiency6%

“Works great”

Value For Money6%

“Excellent value”

Assembly/Installation5%

“Easy to assemble”

Durability3%

“didnt break”

What buyers complain about

Size-Overall14%

“Too short”

Functionality-Overall13%

“Doesn't work as described”

Strength10%

“Not strong enough”

Grip8%

“Has no grip on the floor”

Quality-Overall6%

“Bad quality”

Locking Mechanism4%

“The lock is also hard to reach”

Durability4%

“Broke quickly”

Thickness4%

“too thick”

Ease Of Use2%

“it wouldnt open”

Assembly/Installation2%

“Hard to put together”

Top return reasons

Size-Overall40%
Functionality-Overall11%
Compatibility-Overall7%
Advertised Vs Actual Product5%
Locking Mechanism4%
Grip4%
Defective Material/Parts4%
Mechanism Issues3%
Value For Money3%
Weight Heavy3%

Common questions

Is door jam profitable to sell on Amazon United States?
The niche generates $94K/yr across 21 tracked products. 90-day search growth is +0.6%. Flapen's verdict: Skip it (43/100).
How competitive is the door jam niche?
16 brands and 27 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in door jam?
Top complaints mined from reviews: Size-Overall, Functionality-Overall, Strength. The return rate is 3.0%.
When does demand for door jam peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the door jam niche?
Listings span $4.49–$35.28; the average listing price is $17.20 (sweet spot $15–$100). The average incumbent carries 7,480 reviews — the moat a new listing must climb.