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Door Handle No Lock

Maybe

Products sell for $20.23 on average, inside the sweet spot. But shoppers spend only $69K a year here, so Door Handle No Lock is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size
$69K/yr59K searches / yr
90-day growth
+15.1%search demand this quarter
Competition
41%top-5 click share · 22 brands · 56 sellers

Flapen Score

Door Handle No Lock against its category

The dotted line is the Tools & Home Improvement average. Past it, Door Handle No Lock is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Door Handle No Lock market on Amazon at a glance

Shoppers on Amazon United States searched for Door Handle No Lock 59K times last year and spent an estimated $69K. The top 5 brands take 74% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

5.8% of searches ended in a purchase last week.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
+15.1%
Conversion, latest week
5.8%
Market size, estimated
$69Ka year
Top search term
door handle no lock14K searches a year

02 · Price

A sale here is worth $20.23.

Listings sell for $20.23 on average, from $7.60 to $65.35. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.23 that is $0 to $2K a year per listing.

Average price
$20.23inside the $15 to $100 sweet spot
Price range
$7.60–$65.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #177 within Door Hardware & Locks. It carries 1,150 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#177in Door Hardware & Locks
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,150per listing
Listings tracked
41

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
48 months

Products

Top Door Handle No Lock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$6K$8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

56

Top-5 brand share

74%

Top 20: 99%

Top-5 click share

41%

Top 20: 82%

Open market

22%

  • Probrico34%
  • Copper Creek15%
  • Amazon Basics12%
  • Kwikset9%
  • Plustool5%
  • RAFECIEE4%

Search terms

Top Door Handle No Lock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • door handle no lock14K/yr
  • exterior door knob no lock14K/yr
  • door handle without lock8K/yr
  • exterior passage door knob6K/yr
  • exterior door knob without lock5K/yr
  • door knob exterior no lock5K/yr
  • non locking exterior door knob4K/yr
  • no lock door handle3K/yr

Reviews and returns

What reviews say buyers love and hate about Door Handle No Lock

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Durability”
4.6%of orders come back
“Failed after a couple months”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Door Handle No Lock questions

Answered from the same tracked data.