Dog House Insulation
FailDemand is soft, at -75.7% this quarter, so Dog House Insulation is a Fail.
- Flapen Score
- 35 / 100Ranks 8,681 of 9,536 Tools & Home Improvement niches · −13 vs the category median of 4835
- Market size
- $18K/yr70K searches / yr
- 90-day growth
- -75.7%search demand this quarter
- Competition
- 66%top-5 click share · 12 brands · 36 sellers
Flapen Score
Dog House Insulation against its category
The dotted line is the Tools & Home Improvement average. Past it, Dog House Insulation is stronger. Inside it, weaker.
Market
The Dog House Insulation market on Amazon at a glance
Shoppers on Amazon United States searched for Dog House Insulation 70K times last year and spent an estimated $18K. The top 5 brands take 69% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -75.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.
- Searches, last 12 months
- 70K
- Growth, 90 days vs prior 90
- -75.7%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $18Ka year
- Peak month
- November21.1× the quietest month
- Top search term
- insulation for dog house14K searches a year
02 · Price
A sale here is worth $25.57.
Listings sell for $25.57 on average, from $11.15 to $123.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $25.57 that is $0 to $3K a year per listing.
- Average price
- $25.57inside the $15 to $100 sweet spot
- Price range
- $11.15–$123.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #101 within Weatherproofing. It carries 1,200 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 8.7%
- Average rank
- #101in Weatherproofing
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 1,200per listing
- Listings tracked
- 13
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Dog House Insulation products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
INSULATION MARKETPLACE SmartSHIELD -3mm 16inx10Ft ReflectiveINSULATION roll Foam Core Radiant Barrier ThermalINSULATION Shield - Engineered Foil
- Price
- $13.84
- Rating
- 4.6/5
- Reviews
- 7,637
- Age
- 7y ago

Reflective Bubble Insulation Sheet Double Side Aluminum Foil Bubble Shield Aluminum Foil Thermal Insulation Radiant Barrier for Windows RV Roof Garage Door (23.6IN X 10FT)
- Price
- $13.86
- Rating
- 4.6/5
- Reviews
- 1,980
- Age
- 2y ago

ToLanbbt Reflective Insulation Roll 23.6IN x 10FT Double Bubble Wrap Insulation Sheet Reflective Aluminum Foil 3MM Thermal Shield Radiant Barrier with 60 Pcs Adhesive Tapes for Window RV Attic Wall
- Price
- $11.15
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 1y ago

DGSL Double Reflective Bubble Foil Insulation Foam 23.6 in X 10 FT Aluminum Foil Thermal Insulation Radiant Barrier for Window Garage Door RV Roof
- Price
- $11.48
- Rating
- 4.6/5
- Reviews
- 902
- Age
- 3y ago

SmoothNovelty Pet Aluminum Foil Insulation Kit Include 15.7 in x 6.6 ft Foam Core Radiant Barrier 1 Sealing Tape and 1 Stainless Steel Scissors for Window Garage Door RV Roof(1 Roll)
- Price
- $23.07
- Rating
- 3.9/5
- Reviews
- 21
- Age
- 1y ago
Trending
90-day click momentum
Erfolkerz Dog Door Replacement Flaps 8inx8ft 0.08 Thick Insulated Clear PVC Vinyl Strip DIY Cut-to-Fit for Dog House/Cat Kennel with Screws Easy Install Weatherproof Wind-/Waterproof Pet Accessory
- Price
- $22.34
- Rating
- 4.2/5
- Reviews
- 33
- Age
- 12mo ago

FONUNO Foam Padding Sheets with Adhesive Foam Insulation Neoprene Sheets Closed Cell Insulation Neoprene Rubber Roll for Gaskets Liner Crafts DIY Projects Black 12 Wide x 59 Long x 1/2 Thick
- Price
- $22.68
- Rating
- 4.4/5
- Reviews
- 87
- Age
- 10mo ago

Clysee 4 Pack Self Heating Cat Pad Self Warming Dog Mat Reflects Body Heat Extra Warm Thermal Pet Pad Washable Dog Cat Bed Crate Bed Mat Blanket(Gray 16 x 20 Inch)
- Price
- $26.49
- Rating
- 4.3/5
- Reviews
- 914
- Age
- 2y ago

PRECISION PET PRODUCTS Log Cabin Dog House Insulation Kit - Machine Washable -Large
- Price
- $123.95
- Rating
- 4.3/5
- Reviews
- 377
- Age
- 17y ago

Outdoor Dog House Cover Waterproof Dog Kennel Cover Reflective Silver
- Price
- $27.67
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 3y ago
Newest
by launch date
FONUNO Foam Padding Sheets with Adhesive Foam Insulation Neoprene Sheets Closed Cell Insulation Neoprene Rubber Roll for Gaskets Liner Crafts DIY Projects Black 12 Wide x 59 Long x 1/2 Thick
- Price
- $22.68
- Rating
- 4.4/5
- Reviews
- 87
- Age
- 10mo ago

Erfolkerz Dog Door Replacement Flaps 8inx8ft 0.08 Thick Insulated Clear PVC Vinyl Strip DIY Cut-to-Fit for Dog House/Cat Kennel with Screws Easy Install Weatherproof Wind-/Waterproof Pet Accessory
- Price
- $22.34
- Rating
- 4.2/5
- Reviews
- 33
- Age
- 12mo ago

ToLanbbt Reflective Insulation Roll 23.6IN x 10FT Double Bubble Wrap Insulation Sheet Reflective Aluminum Foil 3MM Thermal Shield Radiant Barrier with 60 Pcs Adhesive Tapes for Window RV Attic Wall
- Price
- $11.15
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 1y ago

SmoothNovelty Pet Aluminum Foil Insulation Kit Include 15.7 in x 6.6 ft Foam Core Radiant Barrier 1 Sealing Tape and 1 Stainless Steel Scissors for Window Garage Door RV Roof(1 Roll)
- Price
- $23.07
- Rating
- 3.9/5
- Reviews
- 21
- Age
- 1y ago

Reflective Insulation Roll 23.6inch x 10Ft Double Bubble Reflective Aluminum Foil Wrap Insulation Sheet Thermal Shield Radiant Barrier for Winter RV Window Thermal Cold Insulation Summer Heat - Silver
- Price
- $11.36
- Rating
- 4.6/5
- Reviews
- 563
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
36
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
25%
- INSULATION MARKETPLACE29%
- FONUNO18%
- ToLanbbt8%
- DGSL8%
- SmoothNovelty7%
- PRECISION PET6%
Demand
Dog House Insulation search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 21.1×
Search terms
Top Dog House Insulation search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- insulation for dog house14K/yr
- dog house insulation kit11K/yr
- dog house insulation16K/yr
- insulation for cat house16K/yr
- cat house insulation7K/yr
- insulation for cat house outdoor6K/yr
Reviews and returns
What reviews say buyers love and hate about Dog House Insulation
We read the reviews and the return reasons for every product selling here.
“paper thin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog House Insulation questions
Answered from the same tracked data.









