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Dimmable Led Light

Fail

Demand is soft, at -34.5% this quarter, so Dimmable Led Light is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$108K/yr144K searches / yr
90-day growth
-34.5%search demand this quarter
Competition
56%top-5 click share · 12 brands · 73 sellers

Flapen Score

Dimmable Led Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Dimmable Led Light is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dimmable Led Light market on Amazon at a glance

Shoppers on Amazon United States searched for Dimmable Led Light 144K times last year and spent an estimated $108K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

4.7% of searches ended in a purchase last week.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -34.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-34.5%
Conversion, latest week
4.7%
Market size, estimated
$108Ka year
Peak month
January2.2× the quietest month
Top search term
non led light bulbs85K searches a year

02 · Price

A sale here is worth $15.75.

Listings sell for $15.75 on average, from $4.66 to $25.63. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $15.75 that is $4K to $8K a year per listing.

Average price
$15.75inside the $15 to $100 sweet spot
Price range
$4.66–$25.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #559 within Light Bulbs. It carries 4,424 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#559in Light Bulbs
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
4,424per listing
Listings tracked
21

04 · Newcomers

Amazon counts 4 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
45 months

Products

Top Dimmable Led Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

$0$11K$22K$32K$43K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

73

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

56%

Top 20: 99%

Open market

15%

  • LEDVANCE35%
  • NABKRA13%
  • runquiz12%
  • GE10%
  • HUTUDAN9%
  • Satco6%
  • Open — no brand owns it (6 brands, 15%)

Demand

Dimmable Led Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Dimmable Led Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • non led light bulbs85K/yr
  • non led light bulbs 60 watt28K/yr
  • light bulbs non led16K/yr
  • light bulbs not led7K/yr
  • regular light bulbs 60 watt non led7K/yr

Reviews and returns

What reviews say buyers love and hate about Dimmable Led Light

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Brightness/Shine/Glow”
18%of negative reviews mention “Durability”
2.2%of orders come back
“It broke”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dimmable Led Light questions

Answered from the same tracked data.