Dim Night Light
FailThe products selling today already average 4.6★, so Dim Night Light is a Fail.
- Flapen Score
- 44 / 100Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 4844
- Market size
- $136K/yr189K searches / yr
- 90-day growth
- +2.8%search demand this quarter
- Competition
- 55%top-5 click share · 14 brands · 24 sellers
Flapen Score
Dim Night Light against its category
The dotted line is the Tools & Home Improvement average. Past it, Dim Night Light is stronger. Inside it, weaker.
Market
The Dim Night Light market on Amazon at a glance
Shoppers on Amazon United States searched for Dim Night Light 189K times last year and spent an estimated $136K. The top 5 brands take 76% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
5.9% of searches ended in a purchase last week.
Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.
- Searches, last 12 months
- 189K
- Growth, 90 days vs prior 90
- +2.8%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $136Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- dim night light40K searches a year
02 · Price
A sale here is worth $12.27.
Listings sell for $12.27 on average, from $6.27 to $23.18. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $12.27 that is $3K to $6K a year per listing.
- Average price
- $12.27under the $15 to $100 sweet spot
- Price range
- $6.27–$23.18
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #93 within Wall Lights. It carries 5,752 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #93in Wall Lights
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 5,752per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Dim Night Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
TORANKOS 2 Pack Very Dim Sleep Night Lights Plug into wall Kids Sleep Light Adult Sleep Light Bedroom Night Light Light Sensor LED Dimmable Warm Soft Light Plug in Night Light
- Price
- $14.75
- Rating
- 4.6/5
- Reviews
- 350
- Age
- 2y ago

YUNLEX 2 Pack Amber Night Light Dusk to Dawn Sensor Warm Glare-Free Reflected Glow 3-Level Dimmer Auto On/Off Plug-in LED Nightlight for Bedroom Kids Bathroom Sleep Baby Nursery Toddler
- Price
- $12.84
- Rating
- 4.7/5
- Reviews
- 3,288
- Age
- 3y ago

GE SleepLite Plug in Night Light with Dusk to Dawn Sensor 2 Pack
- Price
- $8.52
- Rating
- 4.6/5
- Reviews
- 704
- Age
- 3y ago

L LOHAS LED Night Lights Plug into Wall 2-Pack 0.3W Plug in Night Light
- Price
- $7.16
- Rating
- 4.7/5
- Reviews
- 8,546
- Age
- 3y ago

Sujeet Night Light Night Lights Plug into Wall 8-Pack Nightlight Plug in Night Light Dusk to Dawn Night Lamp Led (Warm White)
- Price
- $9.79
- Rating
- 4.7/5
- Reviews
- 9,655
- Age
- 2y ago
Trending
90-day click momentum
YUNLEX 2 Pack Plug in Sleep Night Light with Motion Sensor and Dusk to Dawn Sensor 3 Modes Soft Glow Stepless Dimming LED Lights for Bedroom Sleep Baby Nursery Kids Toddler Home Decor (Amber)
- Price
- $14.08
- Rating
- 4.6/5
- Reviews
- 318
- Age
- 3mo ago

GE SleepLite Plug in Night Light with Dusk to Dawn Sensor 4 Pack
- Price
- $10.06
- Rating
- 4.6/5
- Reviews
- 2,591
- Age
- 7y ago

DORESshop Night Light Night Lights Plug into Wall Adjustable 3000K
- Price
- $10.61
- Rating
- 4.7/5
- Reviews
- 2,459
- Age
- 1y ago

MediAcous Night Light for Kids 7 Colors Changing Egg Light for Nursery
- Price
- $23.18
- Rating
- 4.6/5
- Reviews
- 4,145
- Age
- 4y ago

L LOHAS LED Night Light 2 Pack Night Lights Plug into Wall 1600K Amber
- Price
- $16.64
- Rating
- 4.6/5
- Reviews
- 312
- Age
- 1y ago
Newest
by launch date
YUNLEX 2 Pack Plug in Sleep Night Light with Motion Sensor and Dusk to Dawn Sensor 3 Modes Soft Glow Stepless Dimming LED Lights for Bedroom Sleep Baby Nursery Kids Toddler Home Decor (Amber)
- Price
- $14.08
- Rating
- 4.6/5
- Reviews
- 318
- Age
- 3mo ago

Lyridz Plug in LED Backlit Night Light with Auto Dusk to Dawn Sensor 1-50 LM Dimmable Warm White Nightlight Indoor for Bedroom Bathroom Kids Room Pet House Kitchen Stairs Hallway 4 Pack
- Price
- $12.16
- Rating
- 4.6/5
- Reviews
- 476
- Age
- 1y ago

DORESshop Night Light Night Lights Plug into Wall Adjustable 3000K
- Price
- $10.61
- Rating
- 4.7/5
- Reviews
- 2,459
- Age
- 1y ago

L LOHAS LED Night Light 2 Pack Night Lights Plug into Wall 1600K Amber
- Price
- $16.64
- Rating
- 4.6/5
- Reviews
- 312
- Age
- 1y ago

TORANKOS 2 Pack Very Dim Sleep Night Lights Plug into wall Kids Sleep Light Adult Sleep Light Bedroom Night Light Light Sensor LED Dimmable Warm Soft Light Plug in Night Light
- Price
- $14.75
- Rating
- 4.6/5
- Reviews
- 350
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
24
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
55%
Top 20: 92%
Open market
17%
- GE20%
- YUNLEX19%
- TORANKOS19%
- L LOHAS LED12%
- MAZ-TEK7%
- Sujeet7%
- Open — no brand owns it (8 brands, 17%)
Demand
Dim Night Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Dim Night Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dim night light40K/yr
- warm night light32K/yr
- soft night light26K/yr
- very dim night light18K/yr
- low light night light15K/yr
- dim night lights plug into wall9K/yr
- dim night lights for kids15K/yr
- warm light night light7K/yr
- night light warm7K/yr
- night light dim5K/yr
Reviews and returns
What reviews say buyers love and hate about Dim Night Light
We read the reviews and the return reasons for every product selling here.
“Very dim”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dim Night Light questions
Answered from the same tracked data.









