Is dim light bulbs profitable to sell on Amazon United States?

The niche generates $81K/yr across 31 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (47/100).

How competitive is the dim light bulbs niche?

28 brands and 41 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 51% of demand.

What do buyers complain about in dim light bulbs?

Top complaints mined from reviews: Bulb Flicker/Dimming/Color, Color, Brightness/Shine/Glow. The return rate is 3.0%.

When does demand for dim light bulbs peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the dim light bulbs niche?

Listings span $7.08–$24.55; the average listing price is $12.02 (sweet spot $15–$100). The average incumbent carries 1,538 reviews — the moat a new listing must climb.

dim light bulbs

Skip it

A small market ($81K/yr) — this niche doesn't clear our bar today.

Brand share

Great51%

top-5 brand share — no brand owns this niche

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Price range

Good$7.08–$24.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,538

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.0%

return rate — above 5% kills the launch gate

Avg price

Good$12.02

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-3.7%

90-day search growth — must beat 0% to launch

Market size

Bad$81K

$81K/yr · 100K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, dim light bulbs is a $81K/yr Amazon United States market (100K searches/yr). The top 5 brands hold 51% of demand. Verdict: Skip it — 47/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

dim light bulbs market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $72K–$96K; units × avg price
Conversion rate: 6.8%
Avg BSR: #489
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 3.6%
Avg brand age: 46 months
Avg seller age: 160 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

28 rising

Sellers

Top-5 brand share

51%

Top 20: 91%

Top-5 click share

50%

Top 20: 87%

Open market

45%

Sphoon15%
DALUXshop11%
TOSZMOK10%
JandCase8%
Eastiya6%
mfxmf5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top dim light bulbs search terms

dim light bulbs39K/yr -5.6%5.2% conv.
low light bulb15K/yr -18.2%4.8% conv.
dim light bulb11K/yr +1.7%5.1% conv.
dim light bulbs for bedroom7K/yr +64.3%3.0% conv.
dim light bulbs for lamp7K/yr -29.6%4.8% conv.
reading light bulb4K/yr -6.9%1.6% conv.
low light light bulbs4K/yr -4.9%5.9% conv.
dim warm light bulbs4K/yr -3.3%6.9% conv.
warm dim light bulbs3K/yr +7.6%5.4% conv.
low light bulbs3K/yr +11.3%3.4% conv.

All search terms

Top dim light bulbs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sphoon G40 1.5w Low Wattage Led Bulb Equal 15 Watt Small E26 Light Bulbs

Sphoon$8.284.7★3,845 rev

DALUXshop 9W Amber Sleep Aid Light Bulbs 1800K Soft Warm Lighting 2 Pack

DALUXshop$10.124.5★621 rev

TOSZMOK A15 Amber Sleep Aid Light Bulbs 1800K Soft Warm Lighting 4 Pack

TOSZMOK$12.924.3★120 rev

JandCase Sleep Light Bulb Amber Light Bulbs Sleep Therapy Blue Light Block

JandCase$10.964.6★459 rev

Eastiya Amber Sleep Light Bulbs 3W 2 Pack 1800K 40W Equivalent E26

Eastiya$9.394.5★86 rev

Newest

by launch date

Neporal A15 Amber LED Light Bulb 1800K True Blue Light Blocking Sleep Aid Bulb for Bedroom Nursery 7W Replacement for 40W Soft Warm Glow to Protect Melatonin E26 Base (2 Amber)

Neporal$8.86252 rev

8mo ago

TOSZMOK A15 Amber Sleep Aid Light Bulbs 1800K Soft Warm Lighting 4 Pack

TOSZMOK$12.92120 rev

9mo ago

E26 Low Wattage Night Light Bulbs 15W Equivalent T28 Amber LED Bulb

Xyanmc$9.6489 rev

10mo ago

Angyues Amber Sleep Light Bulbs Dimmable Blue Light Blocking A15 1.5W(15 Watt Equivalent) Dim Light Bulbs for Lamp 1600K Warm Light Bulb E26 for Healthy Sleep Bedroom Kids Room 4 Pack

Angyues$15.0293 rev

1y ago

Maelsrlg Sleep Light Bulb 1600K Amber LED Bulb Blue Light Free - 60W Equivalent 8W A19 E26 Base Dimmable Warm Light Bulbs for Bedroom 4-Pack

Maelsrlg$10.8650 rev

1y ago

What buyers say about dim light bulbs

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow37%

“Pretty bright”

Color9%

“The colors are vibrant”

Value For Money7%

“Excellent value”

Quality-Overall6%

“light quality is great”

Advertised Vs Actual Product6%

“Work as advertised”

Bulb Flicker/Dimming/Color5%

“They dim well”

Assembly/Installation4%

“Easy install”

Ease Of Use4%

“Ease of use”

Efficiency3%

“Works very well for kids room”

Size-Overall2%

“A perfect fit”

What buyers complain about

Bulb Flicker/Dimming/Color14%

“Flickers constantly”

Color14%

“To yellow”

Brightness/Shine/Glow12%

“the brightness was too low”

Durability10%

“Dont last”

Functionality-Overall5%

“One of the light bulbs didnt even work”

Advertised Vs Actual Product5%

“Inaccurate description”

Size-Overall4%

“The box is incredibly small”

Connectivity-Overall3%

“I could not connect”

Quality-Overall3%

“Horrible quality I have had three burn out in under a month”

Value For Money3%

“Cheap”

Top return reasons

Size-Overall26%

Bulb Flicker/Dimming/Color20%

Color17%

Brightness/Shine/Glow15%

Advertised Vs Actual Product6%

Compatibility-Overall4%

Functionality-Overall3%