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Digital Timers for Electrical Outlets

Fail

Demand is soft, at -15.7% this quarter, so Digital Timers for Electrical Outlets is a Fail.

Flapen Score
43
43 / 100
Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size
$234K/yr210K searches / yr
90-day growth
-15.7%search demand this quarter
Competition
60%top-5 click share · 9 brands · 15 sellers

Flapen Score

Digital Timers for Electrical Outlets against its category

The dotted line is the Tools & Home Improvement average. Past it, Digital Timers for Electrical Outlets is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Digital Timers for Electrical Outlets market on Amazon at a glance

Shoppers on Amazon United States searched for Digital Timers for Electrical Outlets 210K times last year and spent an estimated $234K. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

7.2% of searches ended in a purchase last week.

Shoppers searched for this 210K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $234K a year.

Searches, last 12 months
210K
Growth, 90 days vs prior 90
-15.7%
Conversion, latest week
7.2%
Market size, estimated
$234Ka year
Peak month
December3.4× the quietest month
Top search term
digital timer outlet54K searches a year

02 · Price

A sale here is worth $15.59.

Listings sell for $15.59 on average, from $9.80 to $25.47. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $15.59 that is $8K to $12K a year per listing.

Average price
$15.59inside the $15 to $100 sweet spot
Price range
$9.80–$25.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Switches & Dimmers. It carries 7,111 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#15in Switches & Dimmers
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
7,111per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Digital Timers for Electrical Outlets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

$0$23K$47K$70K$94K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

15

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

60%

Top 20: 98%

Open market

4%

  • BN-LINK57%
  • DEWENWILS17%
  • GHome Smart11%
  • Tiffcofio4%
  • Fosmon4%
  • Techbee3%
  • Open — no brand owns it (3 brands, 4%)

Demand

Digital Timers for Electrical Outlets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Digital Timers for Electrical Outlets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • digital timer outlet54K/yr
  • digital outlet timer28K/yr
  • digital light timer17K/yr
  • programmable timer12K/yr
  • digital timer for lights20K/yr
  • programmable outlet timer10K/yr
  • outlet timer digital10K/yr
  • digital timers for lights8K/yr
  • programmable outlet5K/yr
  • light timer with battery backup5K/yr

Reviews and returns

What reviews say buyers love and hate about Digital Timers for Electrical Outlets

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Use”
19%of negative reviews mention “Functionality-Overall”
4.1%of orders come back
“Did not function properly”
A buyer, on “Functionality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Digital Timers for Electrical Outlets questions

Answered from the same tracked data.