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Dewalt Detail Sander

Fail

The average product has 5,231 reviews to catch up to, so Dewalt Detail Sander is a Fail.

Flapen Score
43
43 / 100
Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size
$105K/yr52K searches / yr
90-day growth
+21.1%search demand this quarter
Competition
59%top-5 click share · 9 brands · 148 sellers

Flapen Score

Dewalt Detail Sander against its category

The dotted line is the Tools & Home Improvement average. Past it, Dewalt Detail Sander is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dewalt Detail Sander market on Amazon at a glance

Shoppers on Amazon United States searched for Dewalt Detail Sander 52K times last year and spent an estimated $105K. The top 5 brands take 89% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+21.1%
Conversion, latest week
4.3%
Market size, estimated
$105Ka year
Top search term
black and decker sander19K searches a year

02 · Price

A sale here is worth $46.76.

Listings sell for $46.76 on average, from $9.83 to $128.98. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $46.76 that is $5K to $12K a year per listing.

Average price
$46.76inside the $15 to $100 sweet spot
Price range
$9.83–$128.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$5K–$12K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #20 within Power Tools. It carries 5,231 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#20in Power Tools
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
5,231per listing
Listings tracked
18

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Dewalt Detail Sander products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

$0$11K$21K$32K$42K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

148

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

7%

  • BLACK+DECKER64%
  • DEWALT9%
  • Skil8%
  • LotFancy5%
  • Mellif4%
  • S&F STEAD & FAST4%
  • Open — no brand owns it (3 brands, 7%)

Demand

Dewalt Detail Sander search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Jul · busiest ÷ quietest = 2.3× · 11 of 12 months tracked

Search terms

Top Dewalt Detail Sander search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black and decker sander19K/yr
  • black and decker mouse sander14K/yr
  • dewalt detail sander11K/yr
  • black and decker palm sander3K/yr
  • dewalt mouse sander3K/yr
  • black and decker mouse2K/yr

Reviews and returns

What reviews say buyers love and hate about Dewalt Detail Sander

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
23%of negative reviews mention “Durability”
3.2%of orders come back
“Literally fell apart”
A buyer, on “Durability”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dewalt Detail Sander questions

Answered from the same tracked data.