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Dewalt Bit Holder

Fail

The top 5 brands take 94% of clicks, so Dewalt Bit Holder is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$153K/yr182K searches / yr
90-day growth
+12.8%search demand this quarter
Competition
74%top-5 click share · 8 brands · 62 sellers

Flapen Score

Dewalt Bit Holder against its category

The dotted line is the Tools & Home Improvement average. Past it, Dewalt Bit Holder is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dewalt Bit Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Dewalt Bit Holder 182K times last year and spent an estimated $153K. The top 5 brands take 94% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

6.8% of searches ended in a purchase last week.

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $153K a year.

Searches, last 12 months
182K
Growth, 90 days vs prior 90
+12.8%
Conversion, latest week
6.8%
Market size, estimated
$153Ka year
Peak month
November1.4× the quietest month
Top search term
dewalt bit holder65K searches a year

02 · Price

A sale here is worth $12.32.

Listings sell for $12.32 on average, from $6.95 to $20.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $12.32 that is $6K to $9K a year per listing.

Average price
$12.32under the $15 to $100 sweet spot
Price range
$6.95–$20.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #76 within Screwdriver Accessories. It carries 2,679 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#76in Screwdriver Accessories
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
2,679per listing
Listings tracked
14

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
39 months

Products

Top Dewalt Bit Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

$0$15K$31K$46K$61K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

62

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

3%

  • DEWALT42%
  • BPOPO30%
  • Spider13%
  • Halberd5%
  • BT//FX4%
  • SKCMOX3%
  • Open — no brand owns it (2 brands, 3%)

Demand

Dewalt Bit Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Dewalt Bit Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dewalt bit holder65K/yr
  • dewalt magnetic bit holder27K/yr
  • dewalt drill bit holder21K/yr
  • dewalt extension bit14K/yr
  • dewalt locking bit holder12K/yr
  • dewalt bit extension8K/yr
  • dewalt impact bit holder7K/yr
  • dewalt quick release bit holder8K/yr
  • dewalt bit holder for impact driver7K/yr
  • dewalt extension4K/yr

Reviews and returns

What reviews say buyers love and hate about Dewalt Bit Holder

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Durability”
0.7%of orders come back
“Broke”
A buyer, on “Durability”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dewalt Bit Holder questions

Answered from the same tracked data.