Desk Lamp

Shoppers searched for this 32.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15.2M a year.

Searches, last 12 months

32.2M

Growth, 90 days vs prior 90

-4.0%

Conversion, latest week

1.7%

Market size, estimated

$15.2Ma year

Peak month

January1.6× the quietest month

Top search term

desk lamp7.0M searches a year

Listings sell for $27.38 on average, from $9.99 to $77.91. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 6,000 to 8,000 of them. At $27.38 that is $164K to $219K a year per listing.

Average price

$27.38inside the $15 to $100 sweet spot

Price range

$9.99–$77.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500K–600K

Units per listing a year

6,000–8,000

Revenue per listing a year

$164K–$219K

Returns

2.8%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #53 within Lamps & Shades. It carries 3,267 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#53in Lamps & Shades

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

3,267per listing

Listings tracked

85

18 products launched here in the last 12 months. Amazon counts 17 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

17Amazon's first-year sales bar

Average brand age

35 months