Skip to content

Delta Saylor

Fail

Returns run at 10.7% of orders, so Delta Saylor is a Fail.

Flapen Score
41
41 / 100
Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 48
Market size
$200K/yr51K searches / yr
90-day growth
+11.7%search demand this quarter
Competition
30%top-5 click share · 14 brands · 42 sellers

Flapen Score

Delta Saylor against its category

The dotted line is the Tools & Home Improvement average. Past it, Delta Saylor is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Delta Saylor market on Amazon at a glance

Shoppers on Amazon United States searched for Delta Saylor 51K times last year and spent an estimated $200K. The top 5 brands take 90% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+11.7%
Conversion, latest week
1.9%
Market size, estimated
$200Ka year
Peak month
January1.9× the quietest month
Top search term
champagne bronze shower head33K searches a year

02 · Price

A sale here is worth $204.39.

Listings sell for $204.39 on average, from $43.01 to $542.99. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $204.39 that is $0 to $20K a year per listing.

Average price
$204.39above the $15 to $100 sweet spot
Price range
$43.01–$542.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$20K
Returns
10.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #126 within Bathroom Fixtures. It carries 567 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#126in Bathroom Fixtures
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
567per listing
Listings tracked
49

04 · Newcomers

Amazon counts 13 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 13 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
13Amazon's first-year sales bar
Average brand age
39 months

Products

Top Delta Saylor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

$0$6K$12K$18K$24K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

42

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

30%

Top 20: 74%

Open market

7%

  • DELTA68%
  • AONEON8%
  • Lava Odoro5%
  • Iriber5%
  • BOZYBO4%
  • sumerain3%
  • Open — no brand owns it (8 brands, 7%)

Demand

Delta Saylor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

Reviews and returns

What reviews say buyers love and hate about Delta Saylor

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Quality-Overall”
10.7%of orders come back
“Poor quality control”
A buyer, on “Quality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Delta Saylor questions

Answered from the same tracked data.