Is Deck Stain Applicator profitable to sell on Amazon United States?

Flapen scores Deck Stain Applicator 66 out of 100 on Amazon United States, a Pass. Shoppers spend $53K a year across 30 tracked products. Amazon counts 1 of the 1 products launched in the last year as successful launches. Search demand grew +125.6% in the last 90 days.

How competitive is the Deck Stain Applicator niche on Amazon United States?

21 brands and 75 sellers compete in Deck Stain Applicator on Amazon United States. The top 5 Deck Stain Applicator products take 46% of clicks, and the top 5 brands take 59%.

What do buyers complain about in Deck Stain Applicator?

Deck Stain Applicator buyers on Amazon United States complain most about Quality-Overall, Paint Quality, and Durability. Returns run at 0.9% of orders.

When does demand for Deck Stain Applicator peak?

Search demand for Deck Stain Applicator on Amazon United States peaks in Apr–May–Jun–Jul–Sep, and the busiest month runs 21.4× the quietest.

What does it cost to enter the Deck Stain Applicator niche?

Deck Stain Applicator sells for $18.53 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $4.45 to $39.55. The average product has 2,787 reviews, the count a new listing must catch up to.

Deck Stain Applicator

Pass

Deck Stain Applicator scores 66 out of 100, a Pass. Shoppers spend $53K a year here, search demand grew +125.6% this quarter, and returns run at 0.9% of orders.

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Flapen Score: 66
66 / 100Top 2% of 9,536 Tools & Home Improvement niches · +18 vs the category median of 48
Market size: $53K/yr41K searches / yr
90-day growth: +125.6%search demand this quarter
Competition: 46%top-5 click share · 21 brands · 75 sellers

Flapen Score

Deck Stain Applicator against its category

The dotted line is the Tools & Home Improvement average. Past it, Deck Stain Applicator is stronger. Inside it, weaker.

66Pass

This niche Category average

See the method

Market

The Deck Stain Applicator market on Amazon at a glance

Shoppers on Amazon United States searched for Deck Stain Applicator 41K times last year and spent an estimated $53K. The top 5 brands take 59% of clicks. Demand peaks in Apr–May–Jun–Jul–Sep. Flapen scores it 66 out of 100, a Pass.

01 · Demand

6.9% of searches ended in a purchase last week.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +125.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months: 41K
Growth, 90 days vs prior 90: +125.6%
Conversion, latest week: 6.9%
Market size, estimated: $53Ka year
Peak month: June21.4× the quietest month
Top search term: deck stain applicator21K searches a year

02 · Price

A sale here is worth $18.53.

Listings sell for $18.53 on average, from $4.45 to $39.55. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.53 that is $0 to $2K a year per listing.

Average price: $18.53inside the $15 to $100 sweet spot
Price range: $4.45–$39.55
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$2K
Returns: 0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #253 within Painting Supplies & Tools. It carries 2,787 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings: 87%
Prime listings: 87%
Out of stock, average day: 8.8%
Average rank: #253in Painting Supplies & Tools
Average rating: 4.42 starsAmazon United States average 4.42 stars
Average reviews: 2,787per listing
Listings tracked: 30

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months: 1
Successful launches: 1Amazon's first-year sales bar
Average brand age: 51 months

Products