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Deck Lights

Maybe

Products sell for $28.23 on average, inside the sweet spot. But the average product has 7,581 reviews to catch up to, so Deck Lights is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 9,536 Tools & Home Improvement niches · +12 vs the category median of 48
Market size
$457K/yr635K searches / yr
90-day growth
+85.2%search demand this quarter
Competition
45%top-5 click share · 22 brands · 38 sellers

Flapen Score

Deck Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Deck Lights is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Deck Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Deck Lights 635K times last year and spent an estimated $457K. The top 5 brands take 65% of clicks. Demand peaks in May–Jun–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

2.5% of searches ended in a purchase last week.

Shoppers searched for this 635K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +85.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $457K a year.

Searches, last 12 months
635K
Growth, 90 days vs prior 90
+85.2%
Conversion, latest week
2.5%
Market size, estimated
$457Ka year
Peak month
December4.2× the quietest month
Top search term
deck lights470K searches a year

02 · Price

A sale here is worth $28.23.

Listings sell for $28.23 on average, from $15.27 to $66.11. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $28.23 that is $14K to $21K a year per listing.

Average price
$28.23inside the $15 to $100 sweet spot
Price range
$15.27–$66.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$14K–$21K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #38 within Landscape Lighting. It carries 7,581 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#38in Landscape Lighting
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
7,581per listing
Listings tracked
32

04 · Newcomers

Amazon counts 5 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
35 months

Products

Top Deck Lights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

$0$23K$46K$69K$91K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

38

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

45%

Top 20: 85%

Open market

31%

  • SOLPEX24%
  • addlon15%
  • Brightown11%
  • GIGALUMI8%
  • BKBB PPBB8%
  • PATIOWIN4%

Demand

Deck Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Dec · busiest ÷ quietest = 4.2×

Search terms

Top Deck Lights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • deck lights470K/yr
  • addlon outdoor string lights28K/yr
  • outdoor string lights 50 ft15K/yr
  • gazebo lighting16K/yr
  • 50 ft outdoor string lights9K/yr
  • balcony lighting11K/yr
  • patio deck lights9K/yr
  • 48 ft outdoor string lights8K/yr
  • patio lights 50 ft6K/yr
  • string lights for outside 50 ft7K/yr

Reviews and returns

What reviews say buyers love and hate about Deck Lights

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Brightness/Shine/Glow”
24%of negative reviews mention “Durability”
4.0%of orders come back
“Did not last”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Deck Lights questions

Answered from the same tracked data.