deck lighting
Worth a lookShows a sweet-spot price point ($29.07 avg), but weak search conversion (1.8%) keeps it on the watch list.
Avg price
Incredible$29.07avg listing price — sweet spot $15–$100
Price range
Great$9.58–$61.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+84.3%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Okay$207K$207K/yr · 400K searches
Returns
Okay3.9%return rate — above 5% kills the launch gate
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,897.53avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, deck lighting is a $207K/yr Amazon United States market (400K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
deck lighting market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $174K–$233K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #20
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 35 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
28
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
19%
- SOLPEX50%
- GIGALUMI10%
- LIANGLOME7%
- Brightown5%
- BKBB PPBB5%
- Melunar4%
Demand
Weekly Amazon search volume, last 42 weeks — +84.3% search growth over the last 90 days.Top deck lighting search terms
- deck lighting79K/yr
- solar lights for deck railing30K/yr
- deck railing lights29K/yr
- vinyl fence lights30K/yr
- deck light25K/yr
- lights for deck20K/yr
- vinyl fence solar lights17K/yr
- pool deck lights13K/yr
- led deck lights19K/yr
- outdoor lights for deck12K/yr
Top deck lighting products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SOLPEX Solar Deck Lights Outdoor 16 Pack Step Light Waterproof Warm White
SOLPEX$25.954.3★16,453 rev

GIGALUMI Led Solar Deck Lights 16 PackWaterproof Warm White
GIGALUMI$21.734.3★4,070 rev

SOLPEX Solar Fence Lights Outdoor 16 Pack Waterproof Led Warm White
SOLPEX$28.874.3★2,142 rev

SOLPEX Solar Deck Lights Outdoor Fence Lights Waterproof 16 Pack Warm White
SOLPEX$42.404.6★167 rev

BKBB PPBB Solar Deck Lights Outdoor 20 Pcs Solar Step Lights Waterproof LED Solar Lights for Outdoor Stairs Step Fence Yard Patio Railing Garden and Pathway
BKBB PPBB$19.304.0★1,844 rev
Newest
by launch date
SOLPEX Solar Deck Lights Outdoor Fence Lights Waterproof 16 Pack Warm White
SOLPEX$42.40167 rev

Solar Deck Lights Outdoor Solar Step Lights Waterproof 16 Pack Warm White
COOZAMING$22.87140 rev

JOFIOS Solar Fence Lights Outdoor 9 Fixed Colors Color Changing Fence Lights Solar Powered Waterproof IP65 Dusk-to-Dawn LED Deck Lighting for Patio Railing Pool Porch Backyard Wall 12 Pack
JOFIOS$61.06202 rev

Herzila 16 Pack Solar Deck Lights Outdoor Solar Step Lights Led Solar Lights for Outdoor Stairs 3000K Warm White Auto Dusk-to-Dawn Weatherproof Low Profile for Fence Deck Railing Patio
Herzila$26.17630 rev

SOLPEX Solar Deck Lights Solar Step Lights for Outside Waterproof Led Stair Light for Outdoor Fence Balcony Patio Railing Front Porch Yard and Pathway(16pack Warm White)
SOLPEX$26.11205 rev
Trending
90-day click momentum
SOLPEX Solar Deck Lights Outdoor Fence Lights Waterproof 16 Pack Warm White
SOLPEX$42.404.6★

Solar Deck Lights Outdoor Solar Step Lights Waterproof 16 Pack Warm White
COOZAMING$22.874.6★

NIORSUN Solar Post Lights Outdoor Fence Post Solar Lights Cool White Waterproof Garden Patio Fence Deck Decor 4x4 Posts Cap Wood Vinyl 5x5 Vinyl White 12 Pack
NIORSUN$51.024.5★

JOFIOS Solar Fence Lights Outdoor 9 Fixed Colors Color Changing Fence Lights Solar Powered Waterproof IP65 Dusk-to-Dawn LED Deck Lighting for Patio Railing Pool Porch Backyard Wall 12 Pack
JOFIOS$61.064.7★

Outdoor Lights String Patio Outside - 100ft 30M LED Waterproof Light ST38
MGVIH$25.154.2★
What buyers say about deck lighting
What buyers praise and complain about, mined from review topics.What buyers love
“Bright and pretty”
“The quality seems solid”
“easy to mount”
“They are affordable”
“Beautiful and durable”
“Love the remote control”
“As advertised”
“They are sleek”
“Easy to put on”
“In addition, they look sturdy and easy to install”
What buyers complain about
“Did not last”
“Very dim”
“Never worked”
“the quality control is seriously lacking”
“Every other light is much dimmer”
“Small size”
“I guess for the cheap price i should of not been surprised”
“Not what is advertised”
“The battery doesnt last very long”
“dont charge as well”
Top return reasons
Common questions
- Is deck lighting profitable to sell on Amazon United States?
- The niche generates $207K/yr across 19 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +84.3%. Flapen's verdict: Worth a look (51/100).
- How competitive is the deck lighting niche?
- 14 brands and 28 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in deck lighting?
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Functionality-Overall. The return rate is 3.9%.
- What does it cost to enter the deck lighting niche?
- Listings span $9.58–$61.06; the average listing price is $29.07 (sweet spot $15–$100). The average incumbent carries 2,898 reviews — the moat a new listing must climb.