Cutting Wax

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 17.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months

37K

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

17.1%

Market size, estimated

$114Ka year

Top search term

anchor lube10K searches a year

Listings sell for $17.99 on average, from $7.59 to $54.19. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $17.99 that is $13K to $18K a year per listing.

Average price

$17.99inside the $15 to $100 sweet spot

Price range

$7.59–$54.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

750–1,000

Revenue per listing a year

$13K–$18K

Returns

0.4%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Lubricants. It carries 678 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#54in Lubricants

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

678per listing

Listings tracked

11

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 89 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

89 months