Is Contour Gauge profitable to sell on Amazon United States?

Flapen scores Contour Gauge 48 out of 100 on Amazon United States, a Fail. Shoppers spend $500K a year across 16 tracked products. Search demand grew -17.4% in the last 90 days.

How competitive is the Contour Gauge niche on Amazon United States?

12 brands and 43 sellers compete in Contour Gauge on Amazon United States. The top 5 Contour Gauge products take 68% of clicks, and the top 5 brands take 77%.

What do buyers complain about in Contour Gauge?

Contour Gauge buyers on Amazon United States complain most about Quality-Overall, Ease Of Use, and Precision Of Cut. Returns run at 3.6% of orders.

When does demand for Contour Gauge peak?

Search demand for Contour Gauge on Amazon United States peaks in Apr–Dec, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Contour Gauge niche?

Contour Gauge sells for $19.66 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $9.81 to $37.36. The average product has 4,138 reviews, the count a new listing must catch up to.

Contour Gauge

Fail

Demand is soft, at -17.4% this quarter, so Contour Gauge is a Fail.

Flapen Score: 48
48 / 100Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size: $500K/yr324K searches / yr
90-day growth: -17.4%search demand this quarter
Competition: 68%top-5 click share · 12 brands · 43 sellers

Flapen Score

Contour Gauge against its category

The dotted line is the Tools & Home Improvement average. Past it, Contour Gauge is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Contour Gauge market on Amazon at a glance

Shoppers on Amazon United States searched for Contour Gauge 324K times last year and spent an estimated $500K. The top 5 brands take 77% of clicks. Demand peaks in Apr–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

7.8% of searches ended in a purchase last week.

Shoppers searched for this 324K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $500K a year.

Searches, last 12 months: 324K
Growth, 90 days vs prior 90: -17.4%
Conversion, latest week: 7.8%
Market size, estimated: $500Ka year
Peak month: April1.9× the quietest month
Top search term: contour gauge143K searches a year

02 · Price

A sale here is worth $19.66.

Listings sell for $19.66 on average, from $9.81 to $37.36. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At $19.66 that is $25K to $29K a year per listing.

Average price: $19.66inside the $15 to $100 sweet spot
Price range: $9.81–$37.36
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 25K–30K
Units per listing a year: 1,250–1,500
Revenue per listing a year: $25K–$29K
Returns: 3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #366 within Measuring & Layout Tools. It carries 4,138 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings: 81%
Prime listings: 100%
Out of stock, average day: 6.5%
Average rank: #366in Measuring & Layout Tools
Average rating: 4.38 starsAmazon United States average 4.42 stars
Average reviews: 4,138per listing
Listings tracked: 16