Is Commercial Street & Area Lighting profitable to sell on Amazon United States?

Flapen scores Commercial Street & Area Lighting 46 out of 100 on Amazon United States, a Fail. Shoppers spend $57K a year across 48 tracked products. Amazon counts 4 of the 7 products launched in the last year as successful launches. Search demand grew -13.2% in the last 90 days.

How competitive is the Commercial Street & Area Lighting niche on Amazon United States?

33 brands and 56 sellers compete in Commercial Street & Area Lighting on Amazon United States. The top 5 Commercial Street & Area Lighting products take 33% of clicks, and the top 5 brands take 42%.

What do buyers complain about in Commercial Street & Area Lighting?

Commercial Street & Area Lighting buyers on Amazon United States complain most about Durability, Quality-Overall, and Brightness/Shine/Glow. Returns run at 3.5% of orders.

When does demand for Commercial Street & Area Lighting peak?

Search demand for Commercial Street & Area Lighting on Amazon United States peaks in Oct–Nov, and the busiest month runs 1.7× the quietest.

What does it cost to enter the Commercial Street & Area Lighting niche?

Commercial Street & Area Lighting sells for $86.70 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $20.71 to $317.51. The average product has 1,182 reviews, the count a new listing must catch up to.

Commercial Street & Area Lighting

Fail

Shoppers spend only $57K a year here, so Commercial Street & Area Lighting is a Fail.

Filters No Dominant Brand High Price

Flapen Score: 46
46 / 100Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size: $57K/yr38K searches / yr
90-day growth: -13.2%search demand this quarter
Competition: 33%top-5 click share · 33 brands · 56 sellers

Flapen Score

Commercial Street & Area Lighting against its category

The dotted line is the Tools & Home Improvement average. Past it, Commercial Street & Area Lighting is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Commercial Street & Area Lighting market on Amazon at a glance

Shoppers on Amazon United States searched for Commercial Street & Area Lighting 38K times last year and spent an estimated $57K. The top 5 brands take 42% of clicks. Demand peaks in Oct–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months: 38K
Growth, 90 days vs prior 90: -13.2%
Conversion, latest week: 1.7%
Market size, estimated: $57Ka year
Peak month: November1.7× the quietest month
Top search term: led pole light18K searches a year

02 · Price

A sale here is worth $86.70.

Listings sell for $86.70 on average, from $20.71 to $317.51. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $86.70 that is $0 to $9K a year per listing.

Average price: $86.70inside the $15 to $100 sweet spot
Price range: $20.71–$317.51
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 750–1K
Units per listing a year: 0–100
Revenue per listing a year: $0–$9K
Returns: 3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #174 within Commercial Lighting. It carries 1,182 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 100%
Out of stock, average day: 3.9%
Average rank: #174in Commercial Lighting
Average rating: 4.49 starsAmazon United States average 4.42 stars
Average reviews: 1,182per listing
Listings tracked: 48

04 · Newcomers

Amazon counts 4 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 4Amazon's first-year sales bar
Average brand age: 36 months

Products