Is Commercial Keyless Door Lock profitable to sell on Amazon United States?

Flapen scores Commercial Keyless Door Lock 45 out of 100 on Amazon United States, a Fail. Shoppers spend $5.3M a year across 24 tracked products. Amazon counts 2 of the 2 products launched in the last year as successful launches. Search demand grew +11.0% in the last 90 days.

How competitive is the Commercial Keyless Door Lock niche on Amazon United States?

5 brands and 125 sellers compete in Commercial Keyless Door Lock on Amazon United States. The top 5 Commercial Keyless Door Lock products take 52% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Commercial Keyless Door Lock?

Commercial Keyless Door Lock buyers on Amazon United States complain most about Durability, Battery Life, and Locking Mechanism. Returns run at 6.0% of orders, which is high.

What does it cost to enter the Commercial Keyless Door Lock niche?

Commercial Keyless Door Lock sells for $161.20 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $86.83 to $278.86. The average product has 5,201 reviews, the count a new listing must catch up to.

Commercial Keyless Door Lock

Fail

The top 5 brands take 100% of clicks, so Commercial Keyless Door Lock is a Fail.

Filters High Returns High Price

Flapen Score: 45
45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size: $5.3M/yr1.3M searches / yr
90-day growth: +11.0%search demand this quarter
Competition: 52%top-5 click share · 5 brands · 125 sellers

Flapen Score

Commercial Keyless Door Lock against its category

The dotted line is the Tools & Home Improvement average. Past it, Commercial Keyless Door Lock is stronger. Inside it, weaker.

45Fail

This niche Category average

See the method

Market

The Commercial Keyless Door Lock market on Amazon at a glance

Shoppers on Amazon United States searched for Commercial Keyless Door Lock 1.3M times last year and spent an estimated $5.3M. All 5 brands take every click. Flapen scores it 45 out of 100, a Fail.

01 · Demand

2.5% of searches ended in a purchase last week.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.3M a year.

Searches, last 12 months: 1.3M
Growth, 90 days vs prior 90: +11.0%
Conversion, latest week: 2.5%
Market size, estimated: $5.3Ma year
Top search term: schlage keyless entry door lock715K searches a year

02 · Price

A sale here is worth $161.20.

Listings sell for $161.20 on average, from $86.83 to $278.86. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $161.20 that is $161K to $202K a year per listing.

Average price: $161.20above the $15 to $100 sweet spot
Price range: $86.83–$278.86
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 30K–40K
Units per listing a year: 1,000–1,250
Revenue per listing a year: $161K–$202K
Returns: 6.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Door Hardware & Locks. It carries 5,201 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #41in Door Hardware & Locks
Average rating: 4.34 starsAmazon United States average 4.42 stars
Average reviews: 5,201per listing
Listings tracked: 24

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 43 months

Products