Is color changing spot lights outdoor profitable to sell on Amazon United States?

The niche generates $9K/yr across 19 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +69.4%. Flapen's verdict: Worth a look (52/100).

How competitive is the color changing spot lights outdoor niche?

17 brands and 23 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 53% of demand.

What do buyers complain about in color changing spot lights outdoor?

Top complaints mined from reviews: Brightness/Shine/Glow, Durability, Quality-Overall. The return rate is 5.1% — above our launch gate.

When does demand for color changing spot lights outdoor peak?

Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 20.2× the quietest.

What does it cost to enter the color changing spot lights outdoor niche?

Listings span $17.33–$66.20; the average listing price is $37.05 (sweet spot $15–$100). The average incumbent carries 2,499 reviews — the moat a new listing must climb.

color changing spot lights outdoor

Worth a look

Shows a sweet-spot price point ($37.05 avg), but a small market ($9K/yr) keeps it on the watch list.

Avg price

Incredible$37.05

avg listing price — sweet spot $15–$100

Price range

Incredible$17.33–$66.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great53%

top-5 brand share — no brand owns this niche

Growth

Great+69.4%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,499.37

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.1%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$9K

$9K/yr · 23K searches

Signals High Returns

According to Flapen's Amazon United States niche tracking, color changing spot lights outdoor is a $9K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

color changing spot lights outdoor market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $37K–$46K; units × avg price
Conversion rate: 1.1%
Avg BSR: #193
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 13.5%
Avg brand age: 34 months
Avg seller age: 274 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

Top-5 brand share

53%

Top 20: 100%

Top-5 click share

46%

Top 20: 100%

Open market

41%

Linkind22%
MELPO9%
Sunyardlux7%
Consciot7%
NYMPHY7%
AGDJASA6%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +69.4% search growth over the last 90 days.

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 20.2×

Open Trend

Top color changing spot lights outdoor search terms

colored spot lights outdoor10K/yr +61.6%1.4% conv.
color changing spotlight outdoor3K/yr +122.8%1.9% conv.
color spot lights outdoor8K/yr +39.2%0.7% conv.
halloween uplighting outdoor3K/yr >1,000%0.0% conv.

All search terms

Top color changing spot lights outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Linkind Smart Solar Spot Lights Outdoor SL5C Solar Lights Outdoor Spotlight Cool/Warm White/Color Changing APP/Voice Control IP67 Landscape Lighting for Yard Garden Pathway(2 Pack)

Linkind$27.764.2★8,840 rev

Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (2 Pack)

MELPO$33.724.4★9,953 rev

Linkind Solar Lights Outdoor Waterproof IP65 StarRay RGB Solar Spot Lights Outdoor Color Changing Outdoor Solar Lights for Yard Garden Pathway Holiday Decor (Multicolor 2 Pack)

Linkind$25.854.4★15,135 rev

Focusing Solar Spot Lights Outdoor Waterproof RGB+3CCT Tree Uplights 4Pack

Sunyardlux$37.424.4★155 rev

Consciot Solar Spot Lights Outdoor Halloween Decorations 22 LEDs IP67 Waterproof Color Changing Solar Outdoor Lights 8 Colors 2-in-1 Adjustable Wall Lights for Garden Yard Pathway 2 Pack(RGB)

Consciot$22.024.4★3,750 rev

Newest

by launch date

Brizled Solar Spot Lights Outdoor Color Changing 4 Pack Landscape Spotlight

Brizled$38.6066 rev

6mo ago

Focusing Solar Spot Lights Outdoor Waterproof RGB+3CCT Tree Uplights 4Pack

Sunyardlux$37.42155 rev

6mo ago

AGDJASA RGBW 8W LED Spotlight with Remote 16 Color Changing Landscape Lighting for Outdoor Indoor 120V Plug-in & 6FT Cord Spotlight Flag Light for Garden Tree (2)

AGDJASA$37.6845 rev

8mo ago

Qeeanmo Halloween Christmas Spotlight Outdoor Color Changing Landscape Spotlights 12W RGBW LED Outdoor Spot Lights for Yard Garden Decor Waterproof 110V Plug in Landscape Lighting with Remote 2 Packs

Qeeanmo$23.419 rev

11mo ago

BYQY Outdoor Spot Lights 120V Timer Remote Control IP67 Waterproof 2 Pack

BYQY$22.73165 rev

11mo ago

What buyers say about color changing spot lights outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow32%

“Great Lights”

Color14%

“Bright colors”

Quality-Overall11%

“Good quality”

Value For Money6%

“Affordable price”

Assembly/Installation4%

“easy to assemble & install”

Charging4%

“Charge easily”

Advertised Vs Actual Product4%

“As advertised”

Durability4%

“They are durable”

Ease Of Use3%

“Easy to use”

Design-Overall2%

“Overall, a nice design”

What buyers complain about

Brightness/Shine/Glow24%

“not very bright”

Durability15%

“Broke”

Quality-Overall8%

“Poor performance over time”

Advertised Vs Actual Product5%

“Misleading description”

Charging4%

“One of the spotlights doesnt charge”

Bulb Flicker/Dimming/Color4%

“These lights are dim with only about an hour of light output”

Color4%

“disappointed with the bluetooth app to change colors”

Value For Money3%

“Idk, could be cheaper priced”

Connectivity-Overall3%

“bluetooth not connecting”

Functionality-Overall3%

“they stop working”

Top return reasons

Brightness/Shine/Glow32%

Bulb Flicker/Dimming/Color11%

Advertised Vs Actual Product9%

Color8%

Functionality-Overall7%

Size-Overall7%

Value For Money4%

Defective Material/Parts4%

Connectivity-Overall4%

Charging3%

Common questions

Is color changing spot lights outdoor profitable to sell on Amazon United States?: The niche generates $9K/yr across 19 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +69.4%. Flapen's verdict: Worth a look (52/100).
How competitive is the color changing spot lights outdoor niche?: 17 brands and 23 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in color changing spot lights outdoor?: Top complaints mined from reviews: Brightness/Shine/Glow, Durability, Quality-Overall. The return rate is 5.1% — above our launch gate.
When does demand for color changing spot lights outdoor peak?: Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 20.2× the quietest.
What does it cost to enter the color changing spot lights outdoor niche?: Listings span $17.33–$66.20; the average listing price is $37.05 (sweet spot $15–$100). The average incumbent carries 2,499 reviews — the moat a new listing must climb.