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Cob Keychain Work Light

Maybe

The top 5 products take only 19% of clicks. But demand is soft, at -17.3% this quarter, so Cob Keychain Work Light is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size
$85K/yr77K searches / yr
90-day growth
-17.3%search demand this quarter
Competition
19%top-5 click share · 46 brands · 68 sellers

Flapen Score

Cob Keychain Work Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Cob Keychain Work Light is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cob Keychain Work Light market on Amazon at a glance

Shoppers on Amazon United States searched for Cob Keychain Work Light 77K times last year and spent an estimated $85K. The top 5 brands take 53% of clicks. Demand peaks in Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

1.8% of searches ended in a purchase last week.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
-17.3%
Conversion, latest week
1.8%
Market size, estimated
$85Ka year
Peak month
October3.3× the quietest month
Top search term
cob light44K searches a year

02 · Price

A sale here is worth $61.88.

Listings sell for $61.88 on average, from $5.46 to $214.56. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $61.88 that is $0 to $6K a year per listing.

Average price
$61.88inside the $15 to $100 sweet spot
Price range
$5.46–$214.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #385 within Novelty Lighting. It carries 1,048 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#385in Novelty Lighting
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,048per listing
Listings tracked
116

04 · Newcomers

Amazon counts 14 of last year's 23 launches as successful.

23 products launched here in the last 12 months. Amazon counts 14 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
23
Successful launches
14Amazon's first-year sales bar
Average brand age
37 months

Products

Top Cob Keychain Work Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

$0$2K$3K$5K$7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

46 falling

Sellers

68

Top-5 brand share

53%

Top 20: 88%

Top-5 click share

19%

Top 20: 49%

Open market

43%

  • NEEWER17%
  • PAUTIX14%
  • BTF-LIGHTING9%
  • Tatazone9%
  • Govee5%
  • ULANZI4%

Demand

Cob Keychain Work Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 3.3×

Search terms

Top Cob Keychain Work Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cob light44K/yr
  • rgb cob led strip11K/yr
  • led cob light8K/yr
  • high cri led strip3K/yr
  • cuttable cob led light strip3K/yr
  • high density cob led strip lights4K/yr
  • cob rgb led strip light5K/yr

Reviews and returns

What reviews say buyers love and hate about Cob Keychain Work Light

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Brightness/Shine/Glow”
21%of negative reviews mention “Adhesion/Stickiness”
3.3%of orders come back
“Adhesive is horrible”
A buyer, on “Adhesion/Stickiness”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cob Keychain Work Light questions

Answered from the same tracked data.