Is Closet Lights profitable to sell on Amazon United States?

Flapen scores Closet Lights 53 out of 100 on Amazon United States, a Maybe. Shoppers spend $63K a year across 42 tracked products. Amazon counts 1 of the 3 products launched in the last year as successful launches. Search demand grew +0.4% in the last 90 days.

How competitive is the Closet Lights niche on Amazon United States?

29 brands and 51 sellers compete in Closet Lights on Amazon United States. The top 5 Closet Lights products take 39% of clicks, and the top 5 brands take 51%.

What do buyers complain about in Closet Lights?

Closet Lights buyers on Amazon United States complain most about Charging, Battery Life, and Durability. Returns run at 2.4% of orders.

When does demand for Closet Lights peak?

Search demand for Closet Lights on Amazon United States peaks in Feb–Nov–Dec, and the busiest month runs 12.0× the quietest.

What does it cost to enter the Closet Lights niche?

Closet Lights sells for $20.07 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $7.26 to $38.51. The average product has 6,059 reviews, the count a new listing must catch up to.

Closet Lights

Maybe

Products sell for $20.07 on average, inside the sweet spot. But shoppers spend only $63K a year here, so Closet Lights is a Maybe.

Filters No Dominant Brand

Flapen Score: 53
53 / 100Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size: $63K/yr81K searches / yr
90-day growth: +0.4%search demand this quarter
Competition: 39%top-5 click share · 29 brands · 51 sellers

Flapen Score

Closet Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Closet Lights is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Closet Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Closet Lights 81K times last year and spent an estimated $63K. The top 5 brands take 51% of clicks. Demand peaks in Feb–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months: 81K
Growth, 90 days vs prior 90: +0.4%
Conversion, latest week: 3.9%
Market size, estimated: $63Ka year
Peak month: December12.0× the quietest month
Top search term: battery operated closet light27K searches a year

02 · Price

A sale here is worth $20.07.

Listings sell for $20.07 on average, from $7.26 to $38.51. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.07 that is $0 to $2K a year per listing.

Average price: $20.07inside the $15 to $100 sweet spot
Price range: $7.26–$38.51
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 0–100
Revenue per listing a year: $0–$2K
Returns: 2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #76 within Ceiling Lights. It carries 6,059 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings: 90%
Prime listings: 100%
Out of stock, average day: 3.9%
Average rank: #76in Ceiling Lights
Average rating: 4.36 starsAmazon United States average 4.42 stars
Average reviews: 6,059per listing
Listings tracked: 42

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months: 3
Successful launches: 1Amazon's first-year sales bar
Average brand age: 38 months

Products