Skip to content

Chrome Towel Bar

Fail

Demand is soft, at -46.0% this quarter, so Chrome Towel Bar is a Fail.

Flapen Score
46
46 / 100
Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size
$114K/yr100K searches / yr
90-day growth
-46.0%search demand this quarter
Competition
34%top-5 click share · 32 brands · 76 sellers

Flapen Score

Chrome Towel Bar against its category

The dotted line is the Tools & Home Improvement average. Past it, Chrome Towel Bar is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chrome Towel Bar market on Amazon at a glance

Shoppers on Amazon United States searched for Chrome Towel Bar 100K times last year and spent an estimated $114K. The top 5 brands take 57% of clicks. Demand peaks in Mar–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -46.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-46.0%
Conversion, latest week
3.9%
Market size, estimated
$114Ka year
Peak month
March2.8× the quietest month
Top search term
chrome towel rack32K searches a year

02 · Price

A sale here is worth $29.19.

Listings sell for $29.19 on average, from $3.77 to $116.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $29.19 that is $0 to $3K a year per listing.

Average price
$29.19inside the $15 to $100 sweet spot
Price range
$3.77–$116.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #197 within Bathroom Hardware. It carries 1,752 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#197in Bathroom Hardware
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,752per listing
Listings tracked
65

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
55 months

Products

Top Chrome Towel Bar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

$0$2K$5K$7K$9K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

76

Top-5 brand share

57%

Top 20: 93%

Top-5 click share

34%

Top 20: 73%

Open market

38%

  • Moen22%
  • HOMEMYSTIQUE13%
  • Ntipox9%
  • KUUBTH7%
  • Nolimas6%
  • Franklin Brass5%

Demand

Chrome Towel Bar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KBlack Friday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Nov · busiest ÷ quietest = 2.8×

Search terms

Top Chrome Towel Bar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chrome towel rack32K/yr
  • chrome towel racks for bathroom28K/yr
  • towel bar chrome7K/yr
  • chrome towel bars for bathroom5K/yr
  • polished chrome towel bar5K/yr
  • towel racks for bathroom chrome7K/yr
  • towel rack chrome5K/yr
  • 24 towel bar chrome4K/yr
  • chrome towel bars3K/yr
  • chrome towel bar 24 inch4K/yr

Reviews and returns

What reviews say buyers love and hate about Chrome Towel Bar

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Quality-Overall”
4.9%of orders come back
“Not great quality”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Chrome Towel Bar questions

Answered from the same tracked data.