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Chrome Towel Bar

Fail

Demand is soft, at -46.0% this quarter, so Chrome Towel Bar is a Fail.

Flapen Score
46
46 / 100
Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size
$114K/yr100K searches / yr
90-day growth
-46.0%search demand this quarter
Competition
34%top-5 click share · 32 brands · 76 sellers

Flapen Score

Chrome Towel Bar against its category

The dotted line is the Tools & Home Improvement average. Past it, Chrome Towel Bar is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chrome Towel Bar market on Amazon at a glance

Shoppers on Amazon United States searched for Chrome Towel Bar 100K times last year and spent an estimated $114K. The top 5 brands take 57% of clicks. Demand peaks in Mar–Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -46.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-46.0%
Conversion, latest week
3.9%
Market size, estimated
$114Ka year
Peak month
March2.8× the quietest month
Top search term
chrome towel rack32K searches a year

02 · Price

A sale here is worth $29.19.

Listings sell for $29.19 on average, from $3.77 to $116.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $29.19 that is $0 to $3K a year per listing.

Average price
$29.19inside the $15 to $100 sweet spot
Price range
$3.77–$116.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #197 within Bathroom Hardware. It carries 1,752 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#197in Bathroom Hardware
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,752per listing
Listings tracked
65

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
55 months

Products

Top Chrome Towel Bar products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 34% of clicks, no more. An open shelf where new products get seen.

$0$2K$5K$7K$9K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

76

Est. top-5 brand share

57%

Top 20: 93%

Est. top-5 click share

34%

Top 20: 73%

Open market

38%

  • Moen22%
  • HOMEMYSTIQUE13%
  • Ntipox9%
  • KUUBTH7%
  • Nolimas6%
  • Franklin Brass5%

Demand

Chrome Towel Bar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KBlack Friday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Nov · busiest ÷ quietest = 2.8×

Search terms

Top Chrome Towel Bar search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • chrome towel rack32K/yr
  • chrome towel racks for bathroom28K/yr
  • towel bar chrome7K/yr
  • chrome towel bars for bathroom5K/yr
  • polished chrome towel bar5K/yr
  • towel racks for bathroom chrome7K/yr
  • towel rack chrome5K/yr
  • 24 towel bar chrome4K/yr
  • chrome towel bars3K/yr
  • chrome towel bar 24 inch4K/yr

Reviews and returns

What reviews say buyers love and hate about Chrome Towel Bar

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Quality-Overall”
4.9%of orders come back
“Not great quality”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Chrome Towel Bar questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data