Christmas Lights 50 Count

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

-21.9%

Conversion, latest week

11.2%

Market size, estimated

$174Ka year

Peak month

December26.4× the quietest month

Top search term

50 led string lights6K searches a year

Listings sell for $11.60 on average, from $7.97 to $21.28. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $11.60 that is $6K to $9K a year per listing.

Average price

$11.60under the $15 to $100 sweet spot

Price range

$7.97–$21.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

3.9%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #159 within String Lights. It carries 2,273 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

23.4%

Average rank

#159in String Lights

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,273per listing

Listings tracked

26

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months