Is Chisel Set profitable to sell on Amazon United States?

Flapen scores Chisel Set 63 out of 100 on Amazon United States, a Maybe. Shoppers spend $2.0M a year across 28 tracked products. Amazon counts 0 of the 2 products launched in the last year as successful launches. Search demand grew -7.0% in the last 90 days.

How competitive is the Chisel Set niche on Amazon United States?

24 brands and 62 sellers compete in Chisel Set on Amazon United States. The top 5 Chisel Set products take 53% of clicks, and the top 5 brands take 57%.

What do buyers complain about in Chisel Set?

Chisel Set buyers on Amazon United States complain most about Sharpness, Quality-Overall, and Size-Overall. Returns run at 1.3% of orders.

When does demand for Chisel Set peak?

Search demand for Chisel Set on Amazon United States peaks in Dec, and the busiest month runs 1.5× the quietest.

What does it cost to enter the Chisel Set niche?

Chisel Set sells for $28.51 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.90 to $115.02. The average product has 1,686 reviews, the count a new listing must catch up to.

Chisel Set

Maybe

Shoppers spend $2.0M a year here. But demand is soft, at -7.0% this quarter, so Chisel Set is a Maybe.

Filters No Dominant Brand

Flapen Score: 63
63 / 100Top 4% of 9,536 Tools & Home Improvement niches · +15 vs the category median of 48
Market size: $2.0M/yr960K searches / yr
90-day growth: -7.0%search demand this quarter
Competition: 53%top-5 click share · 24 brands · 62 sellers

Flapen Score

Chisel Set against its category

The dotted line is the Tools & Home Improvement average. Past it, Chisel Set is stronger. Inside it, weaker.

63Maybe

This niche Category average

See the method

Market

The Chisel Set market on Amazon at a glance

Shoppers on Amazon United States searched for Chisel Set 960K times last year and spent an estimated $2.0M. The top 5 brands take 57% of clicks. Demand peaks in Dec. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

7.2% of searches ended in a purchase last week.

Shoppers searched for this 960K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months: 960K
Growth, 90 days vs prior 90: -7.0%
Conversion, latest week: 7.2%
Market size, estimated: $2.0Ma year
Peak month: December1.5× the quietest month
Top search term: chisel set245K searches a year

02 · Price

A sale here is worth $28.51.

Listings sell for $28.51 on average, from $5.90 to $115.02. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $28.51 that is $43K to $57K a year per listing.

Average price: $28.51inside the $15 to $100 sweet spot
Price range: $5.90–$115.02
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 60K–80K
Units per listing a year: 1,500–2,000
Revenue per listing a year: $43K–$57K
Returns: 1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #58 within Chisels. It carries 1,686 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings: 89%
Prime listings: 100%
Out of stock, average day: 7.7%
Average rank: #58in Chisels
Average rating: 4.60 starsAmazon United States average 4.42 stars
Average reviews: 1,686per listing
Listings tracked: 28

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 0Amazon's first-year sales bar
Average brand age: 67 months

Products