Skip to content

Chinese Party Decorations

Fail

Demand is soft, at -89.2% this quarter, so Chinese Party Decorations is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$109K/yr205K searches / yr
90-day growth
-89.2%search demand this quarter
Competition
32%top-5 click share · 34 brands · 51 sellers

Flapen Score

Chinese Party Decorations against its category

The dotted line is the Tools & Home Improvement average. Past it, Chinese Party Decorations is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chinese Party Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Chinese Party Decorations 205K times last year and spent an estimated $109K. The top 5 brands take 45% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -89.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months
205K
Growth, 90 days vs prior 90
-89.2%
Conversion, latest week
3.3%
Market size, estimated
$109Ka year
Top search term
chinese party decorations18K searches a year

02 · Price

A sale here is worth $15.89.

Listings sell for $15.89 on average, from $5.64 to $25.73. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $15.89 that is $0 to $2K a year per listing.

Average price
$15.89inside the $15 to $100 sweet spot
Price range
$5.64–$25.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.6% of listings are out of stock. The average listing ranks #2,613 within Novelty Lighting. It carries 1,921 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
20.6%
Average rank
#2,613in Novelty Lighting
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
1,921per listing
Listings tracked
46

04 · Newcomers

2 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Chinese Party Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

51

Top-5 brand share

45%

Top 20: 91%

Top-5 click share

32%

Top 20: 78%

Open market

49%

  • Brand 114%
  • Brand 210%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Chinese Party Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '26JanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 30.1× · 7 of 12 months tracked

Search terms

Top Chinese Party Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chinese party decorations18K/yr
  • chinese decorations for party17K/yr
  • lunar new year165K/yr
  • chinese new year ornaments5K/yr

Reviews and returns

What reviews say buyers love and hate about Chinese Party Decorations

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
4.8%of orders come back
“Inaccurate size”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Chinese Party Decorations questions

Answered from the same tracked data.