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Cheers Neon Sign

Fail

Shoppers spend only $24K a year here, so Cheers Neon Sign is a Fail.

Flapen Score
41
41 / 100
Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 48
Market size
$24K/yr46K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
55%top-5 click share · 17 brands · 19 sellers

Flapen Score

Cheers Neon Sign against its category

The dotted line is the Tools & Home Improvement average. Past it, Cheers Neon Sign is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cheers Neon Sign market on Amazon at a glance

Shoppers on Amazon United States searched for Cheers Neon Sign 46K times last year and spent an estimated $24K. The top 5 brands take 63% of clicks. Demand peaks in Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
2.8%
Market size, estimated
$24Ka year
Peak month
August1.7× the quietest month
Top search term
cheers sign24K searches a year

02 · Price

A sale here is worth $18.63.

Listings sell for $18.63 on average, from $7.61 to $28.99. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $18.63 that is $0 to $2K a year per listing.

Average price
$18.63inside the $15 to $100 sweet spot
Price range
$7.61–$28.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #8,498 within Novelty Lighting. It carries 150 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
17.5%
Average rank
#8,498in Novelty Lighting
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
150per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Cheers Neon Sign products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

$0$1K$2K$4K$5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

19

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

55%

Top 20: 100%

Open market

31%

  • HFHungkeong27%
  • HOSITARK12%
  • BerniceKelly8%
  • Nordstylee8%
  • Open Road Brands7%
  • Heliwey7%

Demand

Cheers Neon Sign search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top Cheers Neon Sign search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cheers sign24K/yr
  • cheers neon sign11K/yr
  • cheers led sign4K/yr
  • cheers light up sign4K/yr
  • cheers bar sign3K/yr
  • cheers sign for home bar94/yr

Reviews and returns

What reviews say buyers love and hate about Cheers Neon Sign

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Value For Money”
38%of negative reviews mention “Durability”
7.8%of orders come back
“Didnt even last 1 month”
A buyer, on “Durability”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cheers Neon Sign questions

Answered from the same tracked data.