Is cardinal tree profitable to sell on Amazon United States?

The niche generates $0/yr across 5 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -43.1%. Flapen's verdict: Skip it (26/100).

How competitive is the cardinal tree niche?

5 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in cardinal tree?

Top complaints mined from reviews: Quality-Overall, Battery Life, Advertised Vs Actual Product. The return rate is 7.5% — above our launch gate.

What does it cost to enter the cardinal tree niche?

Listings span $15.88–$21.73; the average listing price is $18.00 (sweet spot $15–$100). The average incumbent carries 35 reviews — the moat a new listing must climb.

cardinal tree

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Quality gap

Incredible3.6★

avg incumbent rating — lower means beatable quality

Review moat

Incredible35.4

avg incumbent reviews — the moat a new listing must climb

Price range

Incredible$15.88–$21.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$18.00

avg listing price — sweet spot $15–$100

Returns

Bad7.5%

return rate — above 5% kills the launch gate

Growth

Bad-43.1%

90-day search growth — must beat 0% to launch

Market size

Bad$0

$0/yr · 120K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier Quality Gap High Returns

According to Flapen's Amazon United States niche tracking, cardinal tree is a $0/yr Amazon United States market (120K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 26/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

cardinal tree market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $54K–$72K; units × avg price
Conversion rate: 0.0%
Avg BSR: #4,676
Page quality: 0%
Prime: 100%
Sponsored: 40%
Out of stock: 66.9%
Avg brand age: 27 months
Avg seller age: 195 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

ZWJFDCBD52%
NKDFRI15%
NILUTO12%
Dragon Honor12%
InXqryx8%

Demand

Weekly Amazon search volume, last 47 weeks — -43.1% search growth over the last 90 days.

Open Trend

Top cardinal tree search terms

cardinal tree21K/yr -38.6%1.5% conv.
cardinal tree with lights22K/yr -53.4%1.6% conv.
cardinal christmas tree11K/yr +76.6%0.0% conv.
vintage glowing tree with cardinals21K/yr -39.0%0.9% conv.
tree with cardinals3K/yr -43.7%0.0% conv.
cardinal light up tree5K/yr -57.8%8.6% conv.
lighted tree with cardinals3K/yr -85.8%0.0% conv.
the cardinals gift tree3K/yr +100.0%0.0% conv.
glowing tree with cardinals7K/yr -83.6%0.0% conv.
vintage glowing cardinal tree with berries3K/yr -25.0%0.0% conv.

All search terms

Top cardinal tree products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Vintage Glowing Tree with Cardinals 21in LED Vintage Glowing Tree Battery Powered LED Twinkle Trees Lamp with Lighted Branches Gifts for Women for Christmas Halloween Thanksgiving Home Dcor

ZWJFDCBD$21.733.2★42 rev

NKDFRI Vintage LED Glowing Tree with Cardinals and Red Berries Battery Operated Twinkle Lighted Tree for Christmas Halloween Home Party Decor (Black-1pcs)

NKDFRI$16.823.4★75 rev

NILUTO 21 Vintage Glowing Table Tree with Cardinals Christmas Decorations LED String Lights with Twinkle Trees Lamp with Lighted Branches for Christmas Black

NILUTO$17.303.7★25 rev

Dragon Honor Vintage Glowing Tree with Cardinals 21in Battery Operated Twinkle Trees Lamp Warm White Light Black Stand Base

Dragon Honor$15.883.6★23 rev

Vintage Glowing Tree with Cardinals and Berries 21 in LED Cardinal Tree with Lights Lamp for Christmas Party Dcor

InXqryx$18.284.1★12 rev

Newest

by launch date

NILUTO 21 Vintage Glowing Table Tree with Cardinals Christmas Decorations LED String Lights with Twinkle Trees Lamp with Lighted Branches for Christmas Black

NILUTO$17.3025 rev

9mo ago

Vintage Glowing Tree with Cardinals and Berries 21 in LED Cardinal Tree with Lights Lamp for Christmas Party Dcor

InXqryx$18.2812 rev

10mo ago

Dragon Honor Vintage Glowing Tree with Cardinals 21in Battery Operated Twinkle Trees Lamp Warm White Light Black Stand Base

Dragon Honor$15.8823 rev

10mo ago

Vintage Glowing Tree with Cardinals 21in LED Vintage Glowing Tree Battery Powered LED Twinkle Trees Lamp with Lighted Branches Gifts for Women for Christmas Halloween Thanksgiving Home Dcor

ZWJFDCBD$21.7342 rev

11mo ago

NKDFRI Vintage LED Glowing Tree with Cardinals and Red Berries Battery Operated Twinkle Lighted Tree for Christmas Halloween Home Party Decor (Black-1pcs)

NKDFRI$16.8275 rev

11mo ago

What buyers say about cardinal tree

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Great quality”

Color17%

“Pretty”

Durability11%

“Love this keeping it up all year”

Gifting Purpose11%

“I would definitely buy this gift again”

Design-Overall6%

“Really nice for year round decor”

Soft Feel6%

“It gives off a soothing, soft light”

Assembly/Installation6%

“Very attractive and easy to put together”

Advertised Vs Actual Product6%

“Looks just like the picture”

Brightness/Shine/Glow6%

“It gives off a soothing, soft light”

Shape/Style4%

“It keeps its shape”

What buyers complain about

Quality-Overall53%

“Was slightly worried when I initially saw it that it looked cheap made”

Battery Life8%

“Batteries dont work”

Advertised Vs Actual Product8%

“not as full as the picture shown”

Size-Overall6%

“Smaller than I thought”

Durability6%

“falling apart when first opened”

Assembly/Installation6%

“Very cheap looking and put together”

Gifting Purpose6%

“I was embarrassed to even think about giving it to my Aunt”

Top return reasons

Size-Overall30%

Advertised Vs Actual Product25%

Defective Material/Parts20%

Brightness/Shine/Glow20%

Quality-Overall15%

Common questions

Is cardinal tree profitable to sell on Amazon United States?: The niche generates $0/yr across 5 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -43.1%. Flapen's verdict: Skip it (26/100).
How competitive is the cardinal tree niche?: 5 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in cardinal tree?: Top complaints mined from reviews: Quality-Overall, Battery Life, Advertised Vs Actual Product. The return rate is 7.5% — above our launch gate.
What does it cost to enter the cardinal tree niche?: Listings span $15.88–$21.73; the average listing price is $18.00 (sweet spot $15–$100). The average incumbent carries 35 reviews — the moat a new listing must climb.