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Cardinal Solar Light

Pass

Cardinal Solar Light scores 65 out of 100, a Pass. Shoppers spend $50K a year here, search demand grew +143.2% this quarter, and returns run at 1.9% of orders.

Flapen Score
65
65 / 100
Top 3% of 9,536 Tools & Home Improvement niches · +17 vs the category median of 48
Market size
$50K/yr73K searches / yr
90-day growth
+143.2%search demand this quarter
Competition
43%top-5 click share · 34 brands · 40 sellers

Flapen Score

Cardinal Solar Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Cardinal Solar Light is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cardinal Solar Light market on Amazon at a glance

Shoppers on Amazon United States searched for Cardinal Solar Light 73K times last year and spent an estimated $50K. The top 5 brands take 47% of clicks. Demand peaks in May–Jul–Dec. Flapen scores it 65 out of 100, a Pass.

01 · Demand

3.1% of searches ended in a purchase last week.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +143.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
+143.2%
Conversion, latest week
3.1%
Market size, estimated
$50Ka year
Peak month
May5.9× the quietest month
Top search term
cardinal solar light35K searches a year

02 · Price

A sale here is worth $21.90.

Listings sell for $21.90 on average, from $9.98 to $40.13. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $21.90 that is $0 to $2K a year per listing.

Average price
$21.90inside the $15 to $100 sweet spot
Price range
$9.98–$40.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #349 within Landscape Lighting. It carries 317 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
10.6%
Average rank
#349in Landscape Lighting
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
317per listing
Listings tracked
42

04 · Newcomers

Amazon counts 2 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
25 months

Products

Top Cardinal Solar Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$6K$8K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

34 falling

Sellers

40

Top-5 brand share

47%

Top 20: 86%

Top-5 click share

43%

Top 20: 79%

Open market

49%

  • VKEVOC15%
  • nanzhujin11%
  • TSIPEKLO8%
  • Juliahestia6%
  • Baquler6%
  • Dazzle Bright4%

Demand

Cardinal Solar Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jul, Dec · busiest ÷ quietest = 5.9×

Search terms

Top Cardinal Solar Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cardinal solar light35K/yr
  • cardinal solar lights for outside12K/yr
  • solar cardinals for outside8K/yr
  • solar cardinal10K/yr
  • cardinal garden stake8K/yr

Reviews and returns

What reviews say buyers love and hate about Cardinal Solar Light

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Brightness/Shine/Glow”
20%of negative reviews mention “Brightness/Shine/Glow”
1.9%of orders come back
“Not very bright”
A buyer, on “Brightness/Shine/Glow”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cardinal Solar Light questions

Answered from the same tracked data.