Is Carbon Monoxide Detectors/smoke Alarm profitable to sell on Amazon United States?

Flapen scores Carbon Monoxide Detectors/smoke Alarm 54 out of 100 on Amazon United States, a Maybe. Shoppers spend $1.6M a year across 40 tracked products. Amazon counts 5 of the 5 products launched in the last year as successful launches. Search demand grew -22.1% in the last 90 days.

How competitive is the Carbon Monoxide Detectors/smoke Alarm niche on Amazon United States?

3 brands and 97 sellers compete in Carbon Monoxide Detectors/smoke Alarm on Amazon United States. The top 5 Carbon Monoxide Detectors/smoke Alarm products take 40% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Carbon Monoxide Detectors/smoke Alarm?

Carbon Monoxide Detectors/smoke Alarm buyers on Amazon United States complain most about Durability, Battery Life, and Quality-Overall. Returns run at 2.8% of orders.

What does it cost to enter the Carbon Monoxide Detectors/smoke Alarm niche?

Carbon Monoxide Detectors/smoke Alarm sells for $74.86 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $16.54 to $245.32. The average product has 1,248 reviews, the count a new listing must catch up to.

Carbon Monoxide Detectors/smoke Alarm

Maybe

Shoppers spend $1.6M a year here. But the top 5 brands take 100% of clicks, so Carbon Monoxide Detectors/smoke Alarm is a Maybe.

Filters High Price

Flapen Score: 54
54 / 100Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 48
Market size: $1.6M/yr382K searches / yr
90-day growth: -22.1%search demand this quarter
Competition: 40%top-5 click share · 3 brands · 97 sellers

Flapen Score

Carbon Monoxide Detectors/smoke Alarm against its category

The dotted line is the Tools & Home Improvement average. Past it, Carbon Monoxide Detectors/smoke Alarm is stronger. Inside it, weaker.

54Maybe

This niche Category average

See the method

Market

The Carbon Monoxide Detectors/smoke Alarm market on Amazon at a glance

Shoppers on Amazon United States searched for Carbon Monoxide Detectors/smoke Alarm 382K times last year and spent an estimated $1.6M. All 3 brands take every click. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months: 382K
Growth, 90 days vs prior 90: -22.1%
Conversion, latest week: 5.4%
Market size, estimated: $1.6Ma year
Top search term: kidde smart p4010dcsco-w (battery)43K searches a year

02 · Price

A sale here is worth $74.86.

Listings sell for $74.86 on average, from $16.54 to $245.32. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $74.86 that is $37K to $56K a year per listing.

Average price: $74.86inside the $15 to $100 sweet spot
Price range: $16.54–$245.32
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 25K–30K
Units per listing a year: 500–750
Revenue per listing a year: $37K–$56K
Returns: 2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #16 within Fire Safety. It carries 1,248 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings: 80%
Prime listings: 100%
Out of stock, average day: 4.3%
Average rank: #16in Fire Safety
Average rating: 4.35 starsAmazon United States average 4.42 stars
Average reviews: 1,248per listing
Listings tracked: 40

04 · Newcomers

Amazon counts 5 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months: 5
Successful launches: 5Amazon's first-year sales bar
Average brand age: 40 months

Products