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Carbon Monoxide Detectors

Fail

The top 5 brands take 100% of clicks, so Carbon Monoxide Detectors is a Fail.

Flapen Score
46
46 / 100
Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size
$18.8M/yr8.3M searches / yr
90-day growth
-35.8%search demand this quarter
Competition
70%top-5 click share · 3 brands · 52 sellers

Flapen Score

Carbon Monoxide Detectors against its category

The dotted line is the Tools & Home Improvement average. Past it, Carbon Monoxide Detectors is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Carbon Monoxide Detectors market on Amazon at a glance

Shoppers on Amazon United States searched for Carbon Monoxide Detectors 8.3M times last year and spent an estimated $18.8M. All 3 brands take every click. Demand peaks in Jan–Mar. Flapen scores it 46 out of 100, a Fail.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 8.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -35.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18.8M a year.

Searches, last 12 months
8.3M
Growth, 90 days vs prior 90
-35.8%
Conversion, latest week
6.6%
Market size, estimated
$18.8Ma year
Peak month
January2.6× the quietest month
Top search term
carbon monoxide detectors4.2M searches a year

02 · Price

A sale here is worth $34.29.

Listings sell for $34.29 on average, from $20.30 to $67.36. Amazon reports units sold in ranges, and this niche reaches the top one: 800K units or more a year. The average listing sells 60,000 to 80,000 of them. At $34.29 that is $2.1M to $2.7M a year per listing.

Average price
$34.29inside the $15 to $100 sweet spot
Price range
$20.30–$67.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
800K or moreAmazon's top range
Units per listing a year
60,000–80,000
Revenue per listing a year
$2.1M–$2.7M
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #5 within Fire Safety. It carries 12,723 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#5in Fire Safety
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
12,723per listing
Listings tracked
14

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Products

Top Carbon Monoxide Detectors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

$0$1.9M$3.8M$5.6M$7.5M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

52

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • Kidde61%
  • First Alert34%
  • SITERWELL4%

Demand

Carbon Monoxide Detectors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450K350KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Mar · busiest ÷ quietest = 2.6×

Search terms

Top Carbon Monoxide Detectors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • carbon monoxide detectors4.2M/yr
  • carbon monoxide detectors plug in1.1M/yr
  • co2 detector614K/yr
  • carbon monoxide detector460K/yr
  • portable carbon monoxide detector280K/yr
  • co detector350K/yr
  • travel carbon monoxide detector153K/yr
  • plug in carbon monoxide detector167K/yr
  • carbon monoxide detectors portable156K/yr
  • detector de monxido de carbono54K/yr

Reviews and returns

What reviews say buyers love and hate about Carbon Monoxide Detectors

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Assembly/Installation”
16%of negative reviews mention “Battery Life”
2.2%of orders come back
“Battery dead”
A buyer, on “Battery Life”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Carbon Monoxide Detectors questions

Answered from the same tracked data.