Candles for Pumpkins

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

1.1%

Market size, estimated

$29Ka year

Peak month

October140.1× the quietest month

Top search term

flameless pumpkin candles27K searches a year

Listings sell for $27.62 on average, from $16.61 to $59.12. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $27.62 that is $0 to $3K a year per listing.

Average price

$27.62inside the $15 to $100 sweet spot

Price range

$16.61–$59.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #1,895 within Novelty Lighting. It carries 99 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

17.3%

Average rank

#1,895in Novelty Lighting

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

99per listing

Listings tracked

27

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months