Is candles for pumpkins profitable to sell on Amazon United States?

The niche generates $29K/yr across 27 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (54/100).

How competitive is the candles for pumpkins niche?

17 brands and 29 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in candles for pumpkins?

Top complaints mined from reviews: Value For Money, Flammable, Brightness/Shine/Glow. The return rate is 4.3%.

When does demand for candles for pumpkins peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 140.1× the quietest.

What does it cost to enter the candles for pumpkins niche?

Listings span $16.61–$59.12; the average listing price is $27.62 (sweet spot $15–$100). The average incumbent carries 99 reviews — the moat a new listing must climb.

candles for pumpkins

Worth a look

Shows demand growing >1,000% this quarter, but a small market ($29K/yr) keeps it on the watch list.

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Review moat

Incredible99.3

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$27.62

avg listing price — sweet spot $15–$100

Price range

Incredible$16.61–$59.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$29K

$29K/yr · 96K searches

According to Flapen's Amazon United States niche tracking, candles for pumpkins is a $29K/yr Amazon United States market (96K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 54/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

candles for pumpkins market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $69K–$83K; units × avg price
Conversion rate: 1.1%
Avg BSR: #1,895
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 17.3%
Avg brand age: 29 months
Avg seller age: 152 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

50%

Top 20: 94%

Open market

32%

MOREDOTS18%
EVERLORIA15%
Baquler12%
Eywamage9%
JMTONE8%
Homemory7%

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — >1,000% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 140.1×

Open Trend

Top candles for pumpkins search terms

flameless pumpkin candles27K/yr >1,000%1.3% conv.
pumpkin flameless candles16K/yr +979.9%0.4% conv.
led pumpkin candle10K/yr >1,000%0.7% conv.
pumpkin led candle4K/yr >1,000%0.7% conv.
flameless pumpkin candle10K/yr >1,000%2.0% conv.
pumpkin battery operated candles3K/yr >1,000%1.9% conv.
flickering pumpkin candle3K/yr >1,000%1.9% conv.
luminara pumpkin candle3K/yr +481.3%1.1% conv.
pumpkin led candles7K/yr +923.5%0.6% conv.
pumpkin candles with battery9K/yr -8.3%0.0% conv.

All search terms

Top candles for pumpkins products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EVERLORIA 3 Pcs Fall Pumpkin Flameless Candle LED Battery Operated Pumpkin Candle Light with Remote Real Wax 3D Flickering Candles Autumn Thanksgiving Halloween Farmhouse Home Decoration Gift

EVERLORIA$29.903.9★5 rev

Fall Decorations for Home - Flickering Flameless Wax Pumpkin LED Candle

MOREDOTS$27.374.6★250 rev

Baquler 3 PCS Fall Pumpkin Flameless Candles

Baquler$47.084.0★1 rev

Fall Decor- 300 Hours Rechargeable Flickering Flameless Wax Pumpkin Candle

JMTONE$24.334.8★25 rev

Homemory Flameless Wax Pumpkin Candle Flickering with Remote for Fall Decor

Homemory$19.064.7★339 rev

Newest

by launch date

Baquler 3 PCS Fall Pumpkin Flameless Candles

Baquler$47.081 rev

3mo ago

EVERLORIA 3 Pcs Fall Pumpkin Flameless Candle LED Battery Operated Pumpkin Candle Light with Remote Real Wax 3D Flickering Candles Autumn Thanksgiving Halloween Farmhouse Home Decoration Gift

EVERLORIA$29.905 rev

3mo ago

Fall Decor- 300 Hours Rechargeable Flickering Flameless Wax Pumpkin Candle

JMTONE$24.3325 rev

9mo ago

JMTONE Fall Decorations for Home - 300 Hours Rechargeable Flickering Flameless Wax Pumpkin LED Candle with Timer - Autumn Farmhouse Rustic Harvest Decor for Tiered Tray Table Indoor (D5 x H4.5 Inch)

JMTONE$21.7825 rev

9mo ago

Flameless Pumpkin Candles with Timer - Fall Home Decor Indoor LED Light Up Pumpkins for Mantel Table | Flameless Candle Thanksgiving Fall Decoration Autumn Farmhouse Rustic Harvest Decor (White)

SUPERSUN$17.4972 rev

10mo ago

What buyers say about candles for pumpkins

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow14%

“Wonderful Candle”

Color11%

“Color and size are great”

Size-Overall11%

“Beautiful and such a great size”

Design-Overall10%

“The rechargeable design is a genuine convenience upgrade over battery-powered alternatives”

Quality-Overall9%

“Good Quality and super cute”

Battery Life6%

“I never had any problem with batteries”

Charging4%

“300 hours per charge”

Value For Money4%

“Well worth the price”

Efficiency4%

“Works good”

Remote Control3%

“The remote is easy to use”

What buyers complain about

Value For Money17%

“Love it, just wish it was a little cheaper”

Flammable6%

“The flame however flickers”

Brightness/Shine/Glow6%

“The flame however flickers”

Size-Overall5%

“The first thing we noticed was it was bigger then we expected”

Color3%

“My personal preference would be no white overlay”

Touch/Button Controls3%

“The biggest complaint is with the controller”

Charging3%

“It does take a few hours to recharge”

Smell2%

“to me they really look like they *should be* scented”

Top return reasons

Size-Overall15%

Advertised Vs Actual Product15%

Color13%

Brightness/Shine/Glow10%

Defective Material/Parts10%

Smell8%

Quality-Overall6%

Remote Control4%

Flammable4%

Bulb Flicker/Dimming/Color4%

Common questions

Is candles for pumpkins profitable to sell on Amazon United States?: The niche generates $29K/yr across 27 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (54/100).
How competitive is the candles for pumpkins niche?: 17 brands and 29 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in candles for pumpkins?: Top complaints mined from reviews: Value For Money, Flammable, Brightness/Shine/Glow. The return rate is 4.3%.
When does demand for candles for pumpkins peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 140.1× the quietest.
What does it cost to enter the candles for pumpkins niche?: Listings span $16.61–$59.12; the average listing price is $27.62 (sweet spot $15–$100). The average incumbent carries 99 reviews — the moat a new listing must climb.