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C Channel

Fail

Shoppers spend only $42K a year here, so C Channel is a Fail.

Flapen Score
46
46 / 100
Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size
$42K/yr83K searches / yr
90-day growth
-1.3%search demand this quarter
Competition
44%top-5 click share · 16 brands · 25 sellers

Flapen Score

C Channel against its category

The dotted line is the Tools & Home Improvement average. Past it, C Channel is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The C Channel market on Amazon at a glance

Shoppers on Amazon United States searched for C Channel 83K times last year and spent an estimated $42K. The top 5 brands take 78% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

1.3% of searches ended in a purchase last week.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
-1.3%
Conversion, latest week
1.3%
Market size, estimated
$42Ka year
Peak month
April1.2× the quietest month
Top search term
c channel23K searches a year

02 · Price

A sale here is worth $39.56.

Listings sell for $39.56 on average, from $8.25 to $73.73. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $39.56 that is $0 to $4K a year per listing.

Average price
$39.56inside the $15 to $100 sweet spot
Price range
$8.25–$73.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #11,410 within Shelf Brackets & Supports. It carries 93 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
76%
Out of stock, average day
6.9%
Average rank
#11,410in Shelf Brackets & Supports
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
93per listing
Listings tracked
33

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top C Channel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$6K$8K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

25

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

44%

Top 20: 85%

Open market

17%

  • Blulu24%
  • Generic18%
  • Rocaris16%
  • Bidwell Wood and Iron11%
  • FIGHT FOR YOU8%
  • Sanbege5%
  • Open — no brand owns it (10 brands, 17%)

Demand

C Channel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top C Channel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • c channel23K/yr
  • c channel steel22K/yr
  • c channel for table tops11K/yr
  • metal c channel steel5K/yr
  • steel channel7K/yr
  • steel c channel5K/yr
  • c channel table top stiffeners5K/yr
  • c channel bracket5K/yr

Reviews and returns

What reviews say buyers love and hate about C Channel

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Thickness”
2.5%of orders come back
“Could use to be thicker”
A buyer, on “Thickness”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common C Channel questions

Answered from the same tracked data.