Butterfly Lamp

Shoppers searched for this 425K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $237K a year.

Searches, last 12 months

425K

Growth, 90 days vs prior 90

-0.1%

Conversion, latest week

1.1%

Market size, estimated

$237Ka year

Peak month

December1.6× the quietest month

Top search term

butterfly lamp105K searches a year

Listings sell for $48.44 on average, from $8.39 to $255.16. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $48.44 that is $0 to $5K a year per listing.

Average price

$48.44inside the $15 to $100 sweet spot

Price range

$8.39–$255.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

2.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #5,348 within Lamps & Shades. It carries 390 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

96%

Out of stock, average day

14.9%

Average rank

#5,348in Lamps & Shades

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

390per listing

Listings tracked

131

43 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

43

Successful launches

6Amazon's first-year sales bar

Average brand age

28 months