Is bug light bulbs profitable to sell on Amazon United States?

The niche generates $228K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +75.0%. Flapen's verdict: Worth a look (59/100).

How competitive is the bug light bulbs niche?

17 brands and 55 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in bug light bulbs?

Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Color. The return rate is 1.6%.

When does demand for bug light bulbs peak?

Demand peaks in May–Jun–Jul; the busiest month runs 4.2× the quietest.

What does it cost to enter the bug light bulbs niche?

Listings span $6.04–$18.05; the average listing price is $10.22 (sweet spot $15–$100). The average incumbent carries 1,550 reviews — the moat a new listing must climb.

bug light bulbs

Worth a look

Shows low returns (1.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Great1.6%

return rate — above 5% kills the launch gate

Conversion

Great9.0%

search→purchase rate — share of searches ending in a sale

Growth

Great+75.0%

90-day search growth — must beat 0% to launch

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,550

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$228K

$228K/yr · 249K searches

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$10.22

avg listing price — sweet spot $15–$100

Price range

Okay$6.04–$18.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, bug light bulbs is a $228K/yr Amazon United States market (249K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 59/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

bug light bulbs market data

Units sold / yr: 25K–30K; avg 1,250–1,500/product
Revenue / yr: $256K–$307K; units × avg price
Conversion rate: 9.0%
Avg BSR: #492
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 6.9%
Avg brand age: 44 months
Avg seller age: 141 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

31%

JAHEKS27%
Wiyifada11%
Gonhom9%
L LOHAS LED9%
Feit Electric7%
KQHBEN7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +75.0% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.2×

Open Trend

Top bug light bulbs search terms

bug light bulbs outdoor41K/yr +89.1%8.1% conv.
bug light bulbs50K/yr +51.5%5.5% conv.
yellow bug light bulbs outdoor21K/yr +57.1%11.4% conv.
bug light bulb17K/yr +88.0%5.5% conv.
yellow light bulbs outdoor19K/yr +54.4%11.3% conv.
anti bug light bulbs12K/yr +103.3%4.2% conv.
yellow bug light9K/yr +90.1%7.0% conv.
porch lights that dont attract bugs8K/yr +77.8%1.9% conv.
led bug light bulbs9K/yr +69.1%5.7% conv.
yellow led bug light bulbs outdoor4K/yr +285.0%10.2% conv.

All search terms

Top bug light bulbs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

JAHEKS LED Yellow Bug Light Bulbs for Outdoor Indoor Porch 9W LED Color Bulb for Outside 60W Equivalent 2000K Amber Light Bulb Ideal for Bedroom Patio Deck Backyard Hallway 2-Pack

JAHEKS$7.004.5★2,804 rev

Wiyifada LED Bug Light Bulbs Outdoor 2 Pack 9W Amber Light Bulbs 100W Equivalent A19 Amber Bug Lights for Outside Bedroom Hallway Porch Light Warm Light Bulb

Wiyifada$10.184.4★1,362 rev

Gonhom Dusk to Dawn Bug Light Bulb Outdoor 2 Pack Amber Bug Light Bulb Auto On/Off 10W(100W Equivalent) E26 Base Bug Lights for Outside.Home Hallway Porch Lights.Decorative Lamps.Bedroom

Gonhom$10.214.5★2,424 rev

L LOHAS LED Yellow Bug Light Bulbs Outdoor A19 9W Bug Lights for Outside 60W Equivalent 2000K Amber Porch Light Bulb Non-Attracting E26 Base Not-Dimmable Ideal for Patio Deck Backyard 2 Pack

L LOHAS LED$8.984.4★4,603 rev

KQHBEN LED Yellow Bug Light Bulbs - [ 4 Pack ]- 9W60W Equivalent E26 Base 2000KAmber Bulb for Outside Porch Non-Attracting Not-Dimmable Bulb for Patio Backyard Hallway

KQHBEN$10.064.5★1,057 rev

Newest

by launch date

Bug Zapper Light Bulb 2 in 1 Mosquitoes Killer Lamp Led Electronic Insect & Fly Killer Porch Light for Entryway Doorway Corridor Balcony and Patio (White)

Forhimn$17.8052 rev

4mo ago

Flaspar 2 Pack A15 LED Yellow Bug Light Bulbs for Outdoor 40W Equivalent

Flaspar$6.0477 rev

1y ago

Bug Light Bulbs Yellow Bug Light Bulbs Outdoor A19 9W Equivalent 60W

Roche Jaune$7.64472 rev

1y ago

Briignite Bug Lights for Outside Yellow Bug Light Bulbs Outdoor Indoor 9W

Briignite$10.18196 rev

2y ago

KQHBEN LED Yellow Bug Light Bulbs - [ 4 Pack ]- 9W60W Equivalent E26 Base 2000KAmber Bulb for Outside Porch Non-Attracting Not-Dimmable Bulb for Patio Backyard Hallway

KQHBEN$10.061,057 rev

2y ago

What buyers say about bug light bulbs

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow33%

“Great lights”

Advertised Vs Actual Product13%

“As advertised”

Value For Money9%

“Worth the money”

Quality-Overall8%

“Good quality outdoor bug light”

Bulb Flicker/Dimming/Color6%

“Great bulbs”

Efficiency6%

“very effective”

Color4%

“color are awesome”

Durability3%

“use for 3 months now with no problems”

Ease Of Use2%

“I'm absolutely thrilled with how convenient they are”

Size-Overall1%

“Fits and works well at a great price”

What buyers complain about

Durability21%

“Breaks easy”

Bulb Flicker/Dimming/Color14%

“Very, VERY dim”

Color11%

“It's very yellow”

Brightness/Shine/Glow10%

“Not 100w equivalent brightness”

Quality-Overall8%

“Very suspect about the quality of these bulbs”

Functionality-Overall8%

“First set didn't work”

Value For Money6%

“Cheap”

Size-Overall3%

“Does not fit in standard lamp”

Pest/Insect Control1%

“I dont see any dead bugs from this zapper”

Advertised Vs Actual Product1%

“Horrible doesnt do what it describes”

Top return reasons

Bulb Flicker/Dimming/Color29%

Color19%

Size-Overall16%

Brightness/Shine/Glow9%

Advertised Vs Actual Product8%