brush nickel door knobs
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but brand-locked demand (top 5 brands take 87% of clicks) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$54.75avg listing price — sweet spot $15–$100
Price range
Good$7.91–$148.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Returns
Okay3.4%return rate — above 5% kills the launch gate
Review moat
Okay2,344.46avg incumbent reviews — the moat a new listing must climb
Market size
Okay$181K$181K/yr · 74K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+3.9%90-day search growth — must beat 0% to launch
Brand share
Okay87%top-5 brand share — brands hold most of the demand
According to Flapen's Amazon United States niche tracking, brush nickel door knobs is a $181K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
brush nickel door knobs market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $164K–$219K
- units × avg price
- Conversion rate
- 4.5%
- Avg BSR
- #221
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 0.0%
- Avg brand age
- 47 months
- Avg seller age
- 150 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
23 rising
Sellers
49
Top-5 brand share
87%
Top 20: 99%
Top-5 click share
22%
Top 20: 53%
Open market
11%
- Probrico77%
- Plustool4%
- NCSEN3%
- BrainExploder2%
- WARMTONE2%
- Kwikset2%
- Open — no brand owns it (17 brands, 11%)
Demand
Weekly Amazon search volume, last 29 weeks — +3.9% search growth over the last 90 days.Top brush nickel door knobs search terms
- probrico door handles20K/yr
- probrico door knobs15K/yr
- brush nickel door knobs10K/yr
- probrico6K/yr
- quiet door knob6K/yr
- door knobs brushed nickel5K/yr
- brushed nickel privacy door knobs4K/yr
- probrico privacy door knobs4K/yr
- probrico passage door knobs4K/yr
Top brush nickel door knobs products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Probrico Black Door Knobs for Bedroom Bathroom Interior Door Knob with Round Ball Matte Black Privacy Door Knob 6 Pack
Probrico$34.034.5★4,249 rev
Probrico Matte Black Passage Door Levers Square Hall Closet Handles Heavy Duty Interior Non-Locking Lever Sets Reversible for Right & Left Side 6 Pack
Probrico$69.004.7★4,542 rev
Probrico Brushed Nickel Door Knobs Bed/Bath Door Knob Interior Door Knobs for Bedroom Bathroom Privacy Function 10 Pack
Probrico$55.144.4★6,452 rev
Probrico 10 Pack| Matte Black Door Handles Privacy Door Levers Heavy Duty Bed and Bath Door Locks Interior Keyless Locksets Reversible Flat Levers with Square Rosette
Probrico$114.554.7★1,750 rev
Probrico Interior Door Knobs for Hallway Flat Ball Closet Door Knob Brushed Nickel Finish 10Pack Passage Door Knobs Brushed Nickel Door Knob
Probrico$57.614.6★6,886 rev
Newest
by launch date
Plustool 6 Pack Brushed Nickel Door Handle Door Knobs Interior Heavy Duty Flat Square Privacy Door Levers Keyless Door Lockset for Bedroom and Bathroom
Plustool$59.771,334 rev
Plustool 10 Pack Brushed Nickel Door Knobs Privacy Door Knob with Lock Interior Doorknobs Silver Keyless Door Locks Set for Bedrooms Bathrooms Reversible for Left/Right Door Handle
Plustool$40.80332 rev
NCSEN Brushed Nickel Door Knobs Interior Bath & Bed Privacy Door Knob Keyless Door Lock Round Doorknobs
NCSEN$9.80321 rev
Probrico Interior Door Knob for Hallway Black Door Knobs Closet Door Knob Passage Door Knob with Round Ball Knob 6 Pack
Probrico$37.701,063 rev
Probrico Interior Brushed Nickel Door Handle Heavy Duty Flat Square Privacy Door Handles Keyless Door Levers Lockset for Bedroom and Bathroom (8 Pack Modern)
Probrico$109.71409 rev
Trending
90-day click momentumPlustool 6 Pack Brushed Nickel Door Handle Door Knobs Interior Heavy Duty Flat Square Privacy Door Levers Keyless Door Lockset for Bedroom and Bathroom
Plustool$59.774.5★
Probrico 4 Pack| Matte Black Square Privacy Door Levers Bed Bath Door Handles Heavy Duty Interior Keyless Door Locks for Left or Right Sided Doors
Probrico$54.454.7★
Plustool 10 Pack Brushed Nickel Door Knobs Privacy Door Knob with Lock Interior Doorknobs Silver Keyless Door Locks Set for Bedrooms Bathrooms Reversible for Left/Right Door Handle
Plustool$40.804.4★
Probrico 10 Pack Privacy Door Handles Heavy Duty Matte Black Door Lever Hardware Keyless Interior Door Knob Lockset for Bedroom Bathroom
Probrico$143.534.7★
Probrico 10 Pack| Matte Black Door Handles Privacy Door Levers Heavy Duty Bed and Bath Door Locks Interior Keyless Locksets Reversible Flat Levers with Square Rosette
Probrico$114.554.7★
What buyers say about brush nickel door knobs
What buyers praise and complain about, mined from review topics.What buyers love
“easy assembly”
“Excellent quality”
“Excellent value for money”
“lock nicely,”
“As advertised”
“Nice, sleek design”
“Sturdy built”
“fit nicely”
“Durable material keeping doors closing quietly 2 years later”
“Easy use”
What buyers complain about
“Problem with locking mechanism”
“No quality control whatsoever we”
“Doesnt last”
“Noise travels a lot in our home”
“doesn't function well”
“Adhesion is poor”
“They are just a bit too big”
“Not worth it”
“came without instructions as well”
“It jams constantly”
Top return reasons
Common questions
- Is brush nickel door knobs profitable to sell on Amazon United States?
- The niche generates $181K/yr across 100 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +3.9%. Flapen's verdict: Worth a look (50/100).
- How competitive is the brush nickel door knobs niche?
- 23 brands and 49 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in brush nickel door knobs?
- Top complaints mined from reviews: Locking Mechanism, Quality-Overall, Durability. The return rate is 3.4%.
- What does it cost to enter the brush nickel door knobs niche?
- Listings span $7.91–$148.03; the average listing price is $54.75 (sweet spot $15–$100). The average incumbent carries 2,344 reviews — the moat a new listing must climb.