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Brown Tarp

Maybe

Buyers convert on 10.9% of searches. But the average product has 4,064 reviews to catch up to, so Brown Tarp is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size
$120K/yr60K searches / yr
90-day growth
+27.5%search demand this quarter
Competition
63%top-5 click share · 13 brands · 16 sellers

Flapen Score

Brown Tarp against its category

The dotted line is the Tools & Home Improvement average. Past it, Brown Tarp is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brown Tarp market on Amazon at a glance

Shoppers on Amazon United States searched for Brown Tarp 60K times last year and spent an estimated $120K. The top 5 brands take 80% of clicks. Demand peaks in Oct–Nov. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

10.9% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
+27.5%
Conversion, latest week
10.9%
Market size, estimated
$120Ka year
Peak month
November3.4× the quietest month
Top search term
brown tarp36K searches a year

02 · Price

A sale here is worth $18.27.

Listings sell for $18.27 on average, from $6.35 to $37.56. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $18.27 that is $5K to $9K a year per listing.

Average price
$18.27inside the $15 to $100 sweet spot
Price range
$6.35–$37.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #58 within Tarps & Tie-Downs. It carries 4,064 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#58in Tarps & Tie-Downs
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
4,064per listing
Listings tracked
19

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Brown Tarp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$12K$24K$36K$48K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

16

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

16%

  • Stansport34%
  • TA*RP YXCN21%
  • Xpose Safety10%
  • Amazon Basics8%
  • Patiobay7%
  • Kotap4%
  • Open — no brand owns it (7 brands, 16%)

Demand

Brown Tarp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 3.4×

Search terms

Top Brown Tarp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brown tarp36K/yr
  • brown tarps heavy duty waterproof10K/yr
  • brown tarps6K/yr
  • brown tarp 8x104K/yr
  • tarp brown3K/yr

Reviews and returns

What reviews say buyers love and hate about Brown Tarp

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Durability”
2.4%of orders come back
“got some holes in few days”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Brown Tarp questions

Answered from the same tracked data.