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Brick Peel and Stick Wallpaper

Fail

Shoppers spend only $40K a year here, so Brick Peel and Stick Wallpaper is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$40K/yr200K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
33%top-5 click share · 28 brands · 33 sellers

Flapen Score

Brick Peel and Stick Wallpaper against its category

The dotted line is the Tools & Home Improvement average. Past it, Brick Peel and Stick Wallpaper is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brick Peel and Stick Wallpaper market on Amazon at a glance

Shoppers on Amazon United States searched for Brick Peel and Stick Wallpaper 200K times last year and spent an estimated $40K. The top 5 brands take 48% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
200K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
0.9%
Market size, estimated
$40Ka year
Peak month
January1.5× the quietest month
Top search term
brick peel and stick wallpaper36K searches a year

02 · Price

A sale here is worth $23.21.

Listings sell for $23.21 on average, from $6.41 to $105.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.21 that is $0 to $2K a year per listing.

Average price
$23.21inside the $15 to $100 sweet spot
Price range
$6.41–$105.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #368 within Wallpaper & Wallpapering Supplies. It carries 896 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
96%
Out of stock, average day
2.7%
Average rank
#368in Wallpaper & Wallpapering Supplies
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
896per listing
Listings tracked
53

04 · Newcomers

Amazon counts 3 of last year's 17 launches as successful.

17 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
17
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Brick Peel and Stick Wallpaper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

$0$1K$2K$4K$5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

33

Top-5 brand share

48%

Top 20: 92%

Top-5 click share

33%

Top 20: 67%

Open market

46%

  • PeonyQueen12%
  • Hopeak12%
  • COMSTICKC9%
  • Commomy8%
  • Sevalo7%
  • tiltil6%

Demand

Brick Peel and Stick Wallpaper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '24Spike '25Black Friday '25NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Brick Peel and Stick Wallpaper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brick peel and stick wallpaper36K/yr
  • peel and stick brick33K/yr
  • faux brick peel and stick tiles25K/yr
  • peel and stick brick tile17K/yr
  • peel and stick brick backsplash16K/yr
  • 3d brick wallpaper peel and stick12K/yr
  • faux brick wallpaper13K/yr
  • textured brick wallpaper7K/yr
  • brick peel and stick backsplash8K/yr
  • peel and stick backsplash brick9K/yr

Reviews and returns

What reviews say buyers love and hate about Brick Peel and Stick Wallpaper

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Ease Of Use”
25%of negative reviews mention “Adhesion/Stickiness”
7.0%of orders come back
“Doesn't stick well”
A buyer, on “Adhesion/Stickiness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Brick Peel and Stick Wallpaper questions

Answered from the same tracked data.