Brass Kitchen Hardware
FailReturns run at 11.4% of orders, so Brass Kitchen Hardware is a Fail.
- Flapen Score
- 42 / 100Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 4842
- Market size
- $67K/yr249K searches / yr
- 90-day growth
- +15.3%search demand this quarter
- Competition
- 27%top-5 click share · 25 brands · 30 sellers
Flapen Score
Brass Kitchen Hardware against its category
The dotted line is the Tools & Home Improvement average. Past it, Brass Kitchen Hardware is stronger. Inside it, weaker.
Market
The Brass Kitchen Hardware market on Amazon at a glance
Shoppers on Amazon United States searched for Brass Kitchen Hardware 249K times last year and spent an estimated $67K. The top 5 brands take 80% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.
- Searches, last 12 months
- 249K
- Growth, 90 days vs prior 90
- +15.3%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $67Ka year
- Peak month
- March1.6× the quietest month
- Top search term
- brushed brass cabinet pulls125K searches a year
02 · Price
A sale here is worth $35.71.
Listings sell for $35.71 on average, from $8.58 to $76.16. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $35.71 that is $0 to $4K a year per listing.
- Average price
- $35.71inside the $15 to $100 sweet spot
- Price range
- $8.58–$76.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 11.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #210 within Cabinet Hardware. It carries 1,107 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 99%
- Out of stock, average day
- 0.8%
- Average rank
- #210in Cabinet Hardware
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 1,107per listing
- Listings tracked
- 77
04 · Newcomers
Amazon counts 3 of last year's 14 launches as successful.
14 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 14
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Brass Kitchen Hardware products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ravinte 30 Pack 5 Inch Cabinet Pulls Brushed Brass Stainless Steel Kitchen Drawer Pulls Cabinet Handles 5Length 3 Hole Center
- Price
- $28.13
- Rating
- 4.7/5
- Reviews
- 38,139
- Age
- 5y ago

Ravinte Brushed Brass Solid Pulls Cabinet Handles 5 Inch 10 Pack
- Price
- $26.16
- Rating
- 4.8/5
- Reviews
- 585
- Age
- 4y ago

khtumeware 10 Pack 5 Inch Hole Center Brushed Brass Cabinet Pulls Heavy Duty Solid Warm Brass Cabinet Handles cabinets Dressers Kitchens Handles Bathroom cabinets
- Price
- $42.41
- Rating
- 4.8/5
- Reviews
- 96
- Age
- 1y ago

Asidrama 10 Pack 5 Inch(128mm) Brushed Brass Kitchen Cabinet Handles Cabinet Pulls Kitchen Cabinet Hardware for Cupboard Drawer Pulls
- Price
- $31.31
- Rating
- 4.8/5
- Reviews
- 723
- Age
- 3y ago

Asidrama 10 Pack 5 Inch(128mm) Brushed Brass Kitchen Cabinet Handles Gold Cabinet Pulls Kitchen Cabinet Hardware for Cupboard Drawer Pulls
- Price
- $35.46
- Rating
- 4.7/5
- Reviews
- 1,228
- Age
- 4y ago
Trending
90-day click momentum
khtumeware 10 Pack 5inch(128mm) Hole Center Brushed Brass Cabinet Pulls Heavy-Duty Satin Brass Cabinet Hardware Pulls for Kitchens bathrooms and Dresser Handle
- Price
- $35.17
- Rating
- 4.7/5
- Reviews
- 103
- Age
- 11mo ago

Coinkoly 10 Pack 5 Inch (128mm) Brushed Brass Cabinet Pulls Heavy-Duty Solid Kitchen Cabinet Handles Brass Hardware for Bathrooms Cupboard Drawer
- Price
- $34.99
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 10mo ago

Ravinte Champagne Bronze Kitchen Pulls Cabinet Handles 5 Inch 10 Pack
- Price
- $32.82
- Rating
- 4.7/5
- Reviews
- 96
- Age
- 5mo ago

khtumeware 10 Pack Solid Handles 5-Inch(128mm) Satin Brass Cabinet Pulls Heavy Duty Brushed Brass Handles for Kitchen Cabinets Cupboards Drawers and Bathroom Hardware
- Price
- $36.30
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 1y ago

JOY DECOR 30 Pack 5 Inch Cabinet Pulls Kitchen Cabinet Handles with 3 Inch Hole Center Brushed Brass Cabinet Hardware Stainless Steel Kitchen Drawer Pulls for Cabinets Cupboard 76mm Hole Centers
- Price
- $19.37
- Rating
- 4.7/5
- Reviews
- 2,221
- Age
- 1y ago
Newest
by launch date
Ravinte Champagne Bronze Kitchen Pulls Cabinet Handles 5 Inch 10 Pack
- Price
- $32.82
- Rating
- 4.7/5
- Reviews
- 96
- Age
- 5mo ago

Coinkoly 10 Pack 5 Inch (128mm) Brushed Brass Cabinet Pulls Heavy-Duty Solid Kitchen Cabinet Handles Brass Hardware for Bathrooms Cupboard Drawer
- Price
- $34.99
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 10mo ago

khtumeware 10 Pack 5inch(128mm) Hole Center Brushed Brass Cabinet Pulls Heavy-Duty Satin Brass Cabinet Hardware Pulls for Kitchens bathrooms and Dresser Handle
- Price
- $35.17
- Rating
- 4.7/5
- Reviews
- 103
- Age
- 11mo ago

khtumeware 10 Pack 5inch(128mm) Hole Center Brushed Brass Cabinet pulls Satin Brass Solid Heavy-Duty Tradition Kitchen Cabinet Handle Cabinet Hardware for Dressing Table Bathroom Pull
- Price
- $42.84
- Rating
- 4.8/5
- Reviews
- 63
- Age
- 1y ago

khtumeware 10 Pack Solid Handles 5-Inch(128mm) Satin Brass Cabinet Pulls Heavy Duty Brushed Brass Handles for Kitchen Cabinets Cupboards Drawers and Bathroom Hardware
- Price
- $36.30
- Rating
- 4.4/5
- Reviews
- 44
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
25 falling
Sellers
30
Top-5 brand share
80%
Top 20: 98%
Top-5 click share
27%
Top 20: 57%
Open market
17%
- khtumeware41%
- Ravinte22%
- Asidrama10%
- RZDEAL5%
- CABDM3%
- JOY DECOR3%
- Open — no brand owns it (19 brands, 17%)
Demand
Brass Kitchen Hardware search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Brass Kitchen Hardware search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- brushed brass cabinet pulls125K/yr
- solid brass cabinet pulls29K/yr
- polished brass cabinet pulls29K/yr
- brushed brass cabinet handles14K/yr
- satin brass cabinet pulls18K/yr
- brushed brass drawer pulls10K/yr
- brushed brass cabinet hardware6K/yr
- brushed brass7K/yr
- brushed brass hardware5K/yr
- brushed brass pulls5K/yr
Reviews and returns
What reviews say buyers love and hate about Brass Kitchen Hardware
We read the reviews and the return reasons for every product selling here.
“Disappointed with the color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brass Kitchen Hardware questions
Answered from the same tracked data.









