bradford white anode rod
Skip itSoft demand (-35.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$68.79avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good683.21avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$25.56–$176.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Market size
Okay$107K$107K/yr · 26K searches
Returns
Bad5.5%return rate — above 5% kills the launch gate
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-35.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bradford white anode rod is a $107K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 38/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
bradford white anode rod market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $69K–$86K
- units × avg price
- Conversion rate
- 5.9%
- Avg BSR
- #8,322
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 100%
- Out of stock
- 10.8%
- Avg brand age
- 53 months
- Avg seller age
- 156 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
7 rising
Sellers
32
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
2%
- The Water Connection38%
- Eastman30%
- Corro-Protec16%
- Bradford White7%
- Podoy3%
- Woogreat3%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — -35.7% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 2.3×
Top bradford white anode rod products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Eastman 42 Inch Flexible Magnesium Anode Rod 3/4 x 3 in NPT Stainless Steel Nipple Water Heater Accessory with Chrome Finish 60286
Eastman$30.374.6★176 rev
Water Connection Anode Rod For Bradford White Water Heater High-Grade AZ31 Magnesium Thick 3/4 Diameter Anode With 3 Nipple For How Water Outlet Extends the Life of Your Tank 46.5 long.
The Water Connection$43.524.5★71 rev
Corro-Protec Powered Anode Rod for Bradford White & Hot Water Outlet
Corro-Protec$176.994.6★645 rev
Water Connection Aluminum Anode Rod for Bradford White Water Heater Aluminum Zinc Anode Rod Get Rid of Rotten Egg Smell in Hot Water Outlet Head 3/4 NPT Threads x 3 Nipple x 46.5 long.
The Water Connection$55.984.3★106 rev
Water Connection Aluminum Zinc Anode Rod for Bradford White Water Heater Get Rid of Rotten Egg Smell in Hot Water Outlet Head 3/4 NPT Threads x 3 Nipple x 50 Long Easy to install in Small Areas
The Water Connection$53.114.6★149 rev
Newest
by launch date
Powered Anode Rod Compatible with Bradford White Water Heater Titanium Electrical Anode Rod 24-Hour Say Goodbye to Corrosion and Rotten Egg Smell | 25-Year Warranty!
Woogreat$92.727 rev
Powered Titanium Anode Rod Compatible with Bradford White Water Heaters
Podoy$93.802 rev
Brlyeeanze 44 Flexible Magnesium Anode Rod for Water Heaters 3/4 NPT Thread Compatible with AO Smith Rheem GE Reliance Richmond Kenmore & State
Brlyeeanze$27.56107 rev
Eastman 42 Inch Flexible Magnesium Anode Rod 3/4 x 3 in NPT Stainless Steel Nipple Water Heater Accessory with Chrome Finish 60286
Eastman$30.37176 rev
Eastman 42 Inch Flexible Aluminum/Zinc Anode Rod 3 Inch Nipple 60288
Eastman$35.66103 rev
Trending
90-day click momentumPowered Anode Rod Compatible with Bradford White Water Heater Titanium Electrical Anode Rod 24-Hour Say Goodbye to Corrosion and Rotten Egg Smell | 25-Year Warranty!
Woogreat$92.724.0★
Powered Titanium Anode Rod Compatible with Bradford White Water Heaters
Podoy$93.801.5★
Brlyeeanze 44 Flexible Magnesium Anode Rod for Water Heaters 3/4 NPT Thread Compatible with AO Smith Rheem GE Reliance Richmond Kenmore & State
Brlyeeanze$27.564.6★
Water Connection Anode Rod For Bradford White Water Heater High-Grade AZ31 Magnesium Thick 3/4 Diameter Anode With 3 Nipple For How Water Outlet Extends the Life of Your Tank 46.5 long.
The Water Connection$43.524.5★
Eastman 42 Inch Flexible Magnesium Anode Rod 3/4 x 3 in NPT Stainless Steel Nipple Water Heater Accessory with Chrome Finish 60286
Eastman$30.374.6★
What buyers say about bradford white anode rod
What buyers praise and complain about, mined from review topics.What buyers love
“Install was straight forward”
“No odor”
“Quality made and easy to insa”
“As advertised”
“was affordable”
“Fit good”
“Effective”
“Easy peasy”
“The instructions were clear”
“The rod looks great and feels durable”
What buyers complain about
“Sulphur smell problem”
“It's now 1 year and 2 months later, my tank is leaking”
“It isn't the cheapest”
“The tank had a gigantic rusted hole blowout today”
“It was too long”
“Unless you're a plumber give yourself an hour to install”
“Does not work”
“This didn't last 2 weeks”
“The required socket for this anode was not available at Home Depot”
“No instructions no tool”
Top return reasons
Common questions
- Is bradford white anode rod profitable to sell on Amazon United States?
- The niche generates $107K/yr across 14 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -35.7%. Flapen's verdict: Skip it (38/100).
- How competitive is the bradford white anode rod niche?
- 7 brands and 32 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in bradford white anode rod?
- Top complaints mined from reviews: Smell, Leak-Proof, Value For Money. The return rate is 5.5% — above our launch gate.
- When does demand for bradford white anode rod peak?
- Demand peaks in Jan–Feb; the busiest month runs 2.3× the quietest.
- What does it cost to enter the bradford white anode rod niche?
- Listings span $25.56–$176.99; the average listing price is $68.79 (sweet spot $15–$100). The average incumbent carries 683 reviews — the moat a new listing must climb.